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Creating value through relatio...
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Kundenwert
Relationship marketing
25,164
Beziehungsmarketing
25,079
Value creation
13,772
Betriebliche Wertschöpfung
13,642
Konsumentenverhalten
9,095
Consumer behaviour
9,094
Customer satisfaction
5,341
Kundenzufriedenheit
5,339
Service quality
3,989
Dienstleistungsqualität
3,988
Theory
3,125
Theorie
3,124
Deutschland
3,053
Germany
3,007
Lieferantenmanagement
2,753
Supplier relationship management
2,753
Brand management
2,641
Markenführung
2,640
Globalisierung
2,242
Globalization
2,224
Social Web
2,220
Social web
2,220
Supply chain
2,037
Lieferkette
2,036
Electronic Commerce
2,034
Marketingmanagement
2,034
Customer integration
2,023
Kundenintegration
2,022
Marketing management
2,009
E-commerce
1,956
Markenimage
1,893
Brand image
1,891
Innovation
1,799
Customer value
1,640
Welt
1,603
Online-Marketing
1,601
World
1,601
Internet marketing
1,584
USA
1,540
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Undetermined
650
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218
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1,290
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376
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50
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37
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8
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1,444
German
226
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Kumar, V.
32
Madhani, Pankaj M.
16
Eggert, Andreas
14
Verhoef, Peter C.
10
Bruhn, Manfred
9
Fader, Peter
9
Frow, Pennie
9
Günter, Bernd
9
Heinonen, Kristina
9
Helm, Sabrina
9
Kleinaltenkamp, Michael
9
Gallarza, Martina G.
8
Gil Saura, Irene
8
Keränen, Joona
8
Ko, Eunju
8
Payne, Adrian
8
Reinartz, Werner J.
8
Saarijärvi, Hannu
8
Venkatesan, Rajkumar
8
Bauer, Hans H.
7
Krafft, Manfred
7
Neslin, Scott A.
7
Wiesel, Thorsten
7
Edvardsson, Bo
6
Georgi, Dominik
6
Grönroos, Christian
6
Hadwich, Karsten
6
Kim, Kyung Hoon
6
Lehmann, Donald R.
6
Maas, Peter
6
McColl-Kennedy, Janet R.
6
Petersen, J. Andrew
6
Skiera, Bernd
6
Strandvik, Tore
6
Aksoy, Lerzan
5
Albadvi, Amir
5
Baesens, Bart
5
Bradlow, Eric T.
5
Gupta, Sunil
5
Haenlein, Michael
5
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Springer Fachmedien Wiesbaden
5
De Gruyter Oldenbourg
2
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Fachhochschule Reutlingen / European School of Business
1
Institut des Deutschen Textileinzelhandels <Köln>
1
Panepistēmio Kypru / Department of Economics
1
Springer-Verlag GmbH
1
Technische Universität Berlin
1
Technische Universität Hamburg
1
Technische Universität Hamburg / Institut für Innovationsmarketing
1
Universität Hohenheim
1
Universität Leipzig
1
Universität Mannheim
1
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Industrial marketing management : the international journal for industrial and high-tech firms
74
Journal of business research : JBR
68
Journal of retailing and consumer services
34
International journal of hospitality management
20
Journal of the Academy of Marketing Science
20
SpringerLink / Bücher
19
The journal of business & industrial marketing
19
The service industries journal
19
Journal of strategic marketing
16
The journal of services marketing
16
Handbook of research on customer equity in marketing
14
Journal of marketing
14
Journal of service management
14
Journal of service research : JSR
14
International journal of contemporary hospitality management
13
Journal of creating value
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Marketing theory
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Technological forecasting & social change : an international journal
12
Gabler Edition Wissenschaft
11
Tourism management : research, policies, practice
11
Journal of marketing research : JMR
10
The journal of product & brand management
10
Business horizons
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of revenue and pricing management
9
Service business
9
European management journal
8
International journal of electronic customer relationship management : IJECRM
8
Journal of marketing analytics : JMA
8
Management decision : MD
8
Cogent business & management
7
Journal of service research
7
Journal of service theory and practice : JSTP
7
Springer eBook Collection / Business and Economics
7
The TQM journal : the international review of organizational improvement
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
European journal of marketing : EJM
6
Harvard business review : HBR
6
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ECONIS (ZBW)
1,665
USB Cologne (EcoSocSci)
1
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1
Determinant of sharing value and value creation and implications on sale and profits
Sembiring, Noor
- In:
International journal of economics and financial issues …
8
(
2018
)
3
,
pp. 160-167
Persistent link: https://www.econbiz.de/10011979052
Saved in:
2
Professional service providers' resource integration styles (PRO-RIS) : facilitating customer experiences
Ng, Sylvia C.
;
Plewa, Carolin
;
Sweeney, Jillian C.
- In:
Journal of service research : JSR
19
(
2016
)
4
,
pp. 380-395
Persistent link: https://www.econbiz.de/10011606695
Saved in:
3
Benefit as a medium for value creation and innovation
Barnard, Brian
- In:
Expert journal of marketing
6
(
2018
)
2
,
pp. 81-94
Persistent link: https://www.econbiz.de/10012217258
Saved in:
4
The impact of client-professional relationships in ex ante value creation : a service-dominant logic perspective
Skjølsvik, Tale
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011763039
Saved in:
5
The cycle of customer value : a model integrating customer and firm perspectives
Martelo-Landroguez, Silvia
;
Barroso-Castro, Carmen
; …
- In:
Journal of business economics and management
16
(
2015
)
2
,
pp. 467-481
Persistent link: https://www.econbiz.de/10011516001
Saved in:
6
Relating strategic market orientation and market performance : role of customer value types
Sahi, Gurjeet Kaur
;
Gupta, Mahesh Chander
;
Lonial, …
- In:
Journal of strategic marketing
26
(
2018
)
4
,
pp. 318-338
Persistent link: https://www.econbiz.de/10011903313
Saved in:
7
Uncovering collaborative value creation patterns and establishing corresponding customer roles
Moeller, Sabine
;
Ciuchita, Robert
;
Mahr, Dominik
; …
- In:
Journal of service research : JSR
16
(
2013
)
4
,
pp. 471-487
Persistent link: https://www.econbiz.de/10010203524
Saved in:
8
Interpreting value in the customer service experience using customer-dominant logic
Tynan, Caroline
;
McKechnie, Sally
;
Hartley, Stephanie
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 1058-1081
Persistent link: https://www.econbiz.de/10010411295
Saved in:
9
Proactive value co-creation via structural ambidexterity : customer success management and the modularization of frontline roles
Hochstein, Bryan
;
Chaker, Nawar N.
;
Rangarajan, Deva
; …
- In:
Journal of service research
24
(
2021
)
4
,
pp. 601-621
Persistent link: https://www.econbiz.de/10012662587
Saved in:
10
Business model to create value for a client of SPA and wellness hotels
Sztorc, Małgorzata
;
Savenkovs, Konstantins
- In:
European research studies
24
(
2021
)
3B
,
pp. 863-885
Persistent link: https://www.econbiz.de/10012666845
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