Narrow search
Showing 1 - 10 of 5,697
Cover Image
The effects of corporate social responsibility on consumer loyalty through consumer perceived value
Servera-Francés, David; Piqueras-Tomás, Lidia - In: Economic research 32 (2019) 1,1, pp. 66-84
Persistent link: https://www.econbiz.de/10012387510
Cover Image
The impact of customers' perception of CSR on corporate brand loyalty : the case of the Romanian mobile telecom industry
Moisescu, Ovidiu Ioan - In: Central European business review : CEBR 4 (2015) 2, pp. 21-30
Persistent link: https://www.econbiz.de/10011489421
Cover Image
Improving consumer satisfaction in green hotels : the roles of perceived warmth, perceived competence, and CSR motive
Gao, Yixing; Mattila, Anna S. - In: International journal of hospitality management 42 (2014), pp. 20-31
Persistent link: https://www.econbiz.de/10010410812
Cover Image
An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of business ethics : JOBE 129 (2015) 3, pp. 571-584
Persistent link: https://www.econbiz.de/10011295309
Cover Image
Loyalty towards telco service providers : the fundamental role of consumer brand engagement
Say Keat Ooi; Yeap, Jasmine A. L.; Low, Zoann - In: European business review 34 (2022) 1, pp. 85-102
Persistent link: https://www.econbiz.de/10013164648
Cover Image
Do corporate social responsibility (CSR) initiatives boost customer retention in the hotel industry? : a moderation-mediation approach
Srivastava, Shalini; Singh, Nidhi - In: Journal of hospitality marketing & management 30 (2021) 4, pp. 459-485
Persistent link: https://www.econbiz.de/10012549269
Cover Image
How does CSR of food company affect customer loyalty in the context of COVID-19 : a moderated mediation model
Zhang, N. - In: International journal of corporate social … 7 (2022) 1, pp. 1-10
of CSR on customer loyalty, mediating effects of company image and customer satisfaction, and moderating effects of COVID …, and COVID-19 positively moderate the impact of CSR on customer satisfaction. …
Persistent link: https://www.econbiz.de/10012807934
Cover Image
The effect of CSR on consumer behavioral responses after service failure and recovery
Fatma, Mobin; Khan, Imran; Rahman, Zillur - In: European business review : EBR ; the official journal … 28 (2016) 5, pp. 583-599
Persistent link: https://www.econbiz.de/10011588576
Cover Image
CSR and CRM : the impact on purchase intentions
Overall, Jeffrey - In: International journal of internet marketing and … 11 (2017) 3, pp. 252-270
Persistent link: https://www.econbiz.de/10011844783
Cover Image
Mediating effect of customers' trust between the association of corporate social responsibility and customers' loyalty
Afridi, Sajjad Ahmad; Gul, Sajida; Haider, Maqsood; … - In: Pakistan journal of commerce and social sciences 12 (2018) 1, pp. 214-228
regarding the CSR and its impact on customers' loyalty while trust mediates the link in the telecom context of Pakistan. The …. Findings revealed that CSR has a positive impact on customers' loyalty and confirmed the mediating impact of trust between the … association of CSR and customers' loyalty. The current study provides literature regarding CSR, customer's loyalty and trust that …
Persistent link: https://www.econbiz.de/10011934160