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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Consumer behaviour
83,947
Konsumentenverhalten
81,498
Messung
22,667
Measurement
22,453
Social Web
20,895
Social web
20,864
Theorie
15,600
Customer satisfaction
15,577
Theory
15,331
Online-Marketing
13,292
Internet marketing
13,176
Relationship marketing
12,956
Beziehungsmarketing
12,887
Brand management
8,805
Markenführung
8,760
Service quality
8,517
Dienstleistungsqualität
8,293
USA
7,664
Brand image
7,425
Markenimage
7,390
United States
7,339
Online-Handel
6,962
Online retailing
6,945
Deutschland
6,380
Electronic Commerce
6,193
Germany
5,912
E-commerce
5,903
Werbewirkung
4,822
Advertising effects
4,768
Brand
4,607
Markenartikel
4,597
Einzelhandel
4,561
Retail trade
4,515
Viral marketing
4,226
Virales Marketing
4,225
Advertising
4,140
Werbung
4,058
Experiment
4,033
Marketingmanagement
3,978
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2,430
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2,346
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8
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Sammelwerk
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Ratgeber
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Han, Heesup
67
Homburg, Christian
41
Mattila, Anna S.
37
Svensson, Göran
35
Mittal, Vikas
30
Wong, IpKin Anthony
30
Usman, Osly
28
Aksoy, Lerzan
27
Ringle, Christian M.
26
Gil Saura, Irene
25
Prentice, Catherine
25
Prayag, Girish
24
Prybutok, Victor R.
24
Hyun, Sunghyup Sean
23
Söderlund, Magnus
23
Jang, Soocheong
21
Keiningham, Timothy
21
Bilgihan, Anil
20
Shahin, Arash
20
Sharma, Piyush
20
Evanschitzky, Heiner
19
Lee, Choong-Ki
19
Roschk, Holger
19
Gustafsson, Anders
18
Huber, Frank
18
Balaji, M. S.
17
Bruhn, Manfred
17
Gelbrich, Katja
17
Loureiro, Sandra Maria Correia
17
Su, LuJun
17
Barnes, Donald C.
16
Hsu, Maxwell K.
16
McColl-Kennedy, Janet R.
16
Park, Jungkun
16
Ryu, Kisang
16
Sirgy, M. Joseph
16
Sparks, Beverley
16
Verhoef, Peter C.
16
Wieseke, Jan
16
Yi, Youjae
16
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Books on Demand GmbH <Norderstedt>
7
National Bureau of Economic Research
7
Verlag Dr. Kovač
6
Erasmus Research Institute of Management
4
Nomos Verlagsgesellschaft
4
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
3
IGI Global
3
RWTH Aachen
3
Technische Universität Hamburg
3
University of Bamberg, Chair of Finance
3
Eric Cuvillier <Firma>
2
Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
2
Harvard Graduate School of Business Administration
2
Information Resources Management Association
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
Shaker Verlag
2
Technische Universität Dresden
2
University of Madras / Department of Commerce
2
Universität Mannheim
2
Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
2
ANZMAC Conference <2019, Wellington>
1
Academy of Marketing
1
Adolf Würth GmbH & Co. KG
1
Allgemeiner Deutscher Automobil-Club
1
American Economic Association
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Australian and New Zealand Marketing Academy
1
Bergische Universität Wuppertal
1
Bundesagentur für Arbeit
1
Center for Service Excellence
1
Conference Board
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Cornell University / Food and Nutrition Policy Program
1
Deutsches Forschungsinstitut für Öffentliche Verwaltung Speyer
1
Deutschland / Bundesamt für Naturschutz
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dpunkt.Verlag <Heidelberg>
1
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Journal of retailing and consumer services
427
International journal of hospitality management
378
Journal of business research : JBR
300
The journal of services marketing
191
Tourism management : research, policies, practice
177
The service industries journal
173
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
170
Journal of travel and tourism marketing
164
Journal of hospitality marketing & management
154
International journal of contemporary hospitality management
141
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
105
Cogent business & management
103
Services marketing quarterly
101
Service business
89
Journal of service research : JSR
88
Journal of air transport management
87
Asia Pacific journal of marketing and logistics
85
The TQM journal : the international review of organizational improvement
85
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
84
Tourism management perspectives : TMP
84
Psychology & marketing
80
International journal of productivity and quality management : IJPQM
77
Journal of the Academy of Marketing Science
72
Industrial marketing management : the international journal for industrial and high-tech firms
71
Journal of service management
71
Journal of strategic marketing
69
International journal of quality and service sciences
67
The international journal of bank marketing : IJBM
66
Total quality management & business excellence
66
International journal of services and operations management
63
Tourism analysis : an interdisciplinary tourism & hospitality journal
61
European journal of marketing : EJM
59
Journal of Asian finance, economics and business : JAFEB
59
International journal of quality & reliability management
58
Managing service quality : MSQ ; an international journal
57
International journal of services, economics and management
55
Journal of hospitality and tourism insights
55
Journal of retailing
54
International journal of business information systems : IJBIS
52
International journal of electronic marketing and retailing : IJEMR
52
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ECONIS (ZBW)
13,927
EconStor
29
OLC EcoSci
11
RePEc
10
USB Cologne (EcoSocSci)
8
BASE
5
Other ZBW resources
1
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1
First step in social media : measuring the influence of online management responses on customer satisfaction
Gu, Bin
;
Ye, Qiang
- In:
Production and operations management : an international …
23
(
2014
)
4
,
pp. 570-582
Persistent link: https://www.econbiz.de/10010364045
Saved in:
2
Relationship building through Facebook brand pages : the multifaceted roles of identification, satisfaction, and perceived relationship investment
Popp, Bastian
;
Wilson, Bradley
;
Horbel, Chris
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 278-294
Persistent link: https://www.econbiz.de/10011591986
Saved in:
3
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
Saved in:
4
Customer experience through online reviews from TripAdvisor : the case of Orlando theme parks
Costa, Sara Morgado da
;
Moro, Sérgio
;
Rita, Paulo
; …
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
1
,
pp. 48-77
Persistent link: https://www.econbiz.de/10013503841
Saved in:
5
A study on the influence of social media marketing activities on customer satisfaction mediated by perceived value in the e-commerce industry
Banerji, Rashi
;
Singh, Animesh
- In:
International journal of electronic marketing and …
15
(
2024
)
4
,
pp. 415-430
Persistent link: https://www.econbiz.de/10015063994
Saved in:
6
Calming the storm : how non-negative messages from fellow consumers can dispel negativity in a social media firestorm
Widdershoven, Svenja
;
Pluymaekers, Mark
;
Zourrig, Haithem
; …
- In:
International journal of business communication : IJBC …
61
(
2024
)
1
,
pp. 18-38
Persistent link: https://www.econbiz.de/10014635444
Saved in:
7
The effects of review valence in organic versus sponsored blog sites on perceived credibility, brand attitude, and behavioural intentions
Ballantine, Paul W.
;
Yeung, Cara Au
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 508-521
Persistent link: https://www.econbiz.de/10011381546
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8
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M.
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Saved in:
9
Perceived "usefulness" of online consumer reviews : an exploratory investigation across three services categories
Racherla, Pradeep
;
Friske, Wesley
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 548-559
Persistent link: https://www.econbiz.de/10009730149
Saved in:
10
Consumers rule : how consumer reviews influence perceived trustworthiness of online stores
Utz, Sonja
;
Kerkhof, Peter
;
Bos, Joost van den
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 49-58
Persistent link: https://www.econbiz.de/10009730287
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