Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Loyalty program"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Is saving too low in the Unite...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Loyalty program
Konsumentenverhalten
78,531
Consumer behaviour
78,521
Theorie
8,733
Theory
8,730
Relationship marketing
8,686
Beziehungsmarketing
8,683
Brand management
7,303
Markenführung
7,302
Markenimage
6,501
Brand image
6,489
Online retailing
5,374
Online-Handel
5,372
Customer satisfaction
5,345
Kundenzufriedenheit
5,344
Social Web
4,534
Social web
4,534
USA
4,438
United States
4,388
Online-Marketing
4,318
Internet marketing
4,309
Dienstleistungsqualität
4,241
Service quality
4,241
Brand
4,198
Markenartikel
4,155
Einzelhandel
4,023
Retail trade
3,987
Werbewirkung
3,505
Deutschland
3,499
Advertising effects
3,496
Germany
3,464
Electronic Commerce
3,436
E-commerce
3,379
Experiment
3,272
Emotion
3,127
Advertising
2,830
Werbung
2,824
Private consumption
2,798
Privater Konsum
2,797
Preismanagement
2,708
Pricing strategy
2,707
more ...
less ...
Online availability
All
Undetermined
187
Free
66
Type of publication
All
Article
328
Book / Working Paper
85
Type of publication (narrower categories)
All
Article in journal
317
Aufsatz in Zeitschrift
317
Graue Literatur
22
Non-commercial literature
22
Hochschulschrift
20
Arbeitspapier
14
Working Paper
14
Thesis
13
Aufsatz im Buch
10
Book section
10
Collection of articles written by one author
5
Sammlung
5
Conference paper
2
Konferenzbeitrag
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
389
German
24
Author
All
Tanford, Sarah
8
Bijmolt, Tammo H. A.
7
Mattila, Anna S.
6
Verhoef, Peter C.
6
Meyer-Waarden, Lars
5
Dorotic, Matilda
4
Ha, Young
4
Ieva, Marco
4
Im, Hyunjoo
4
Rabbanee, Fazlul K.
4
Ramaseshan, B.
4
Viswanathan, Vijay
4
Ansari, Asim
3
Aum, Sangmin
3
Baloglu, Seyhmus
3
Banik, Shanta
3
Beshears, John
3
Bhardwaj, Renu
3
Huchzermeier, Arnd
3
Hwang, Yoo Hee
3
Jung, Kwon
3
Kim, Dohyung
3
Krafft, Manfred
3
Lee, Leonard
3
Lee, Soohyung
3
Lillard, Dean R.
3
Liu, Jia
3
Lu, Xianghua
3
Milkman, Katherine L.
3
Mimouni Chaabane, Aïda
3
Moon, Heyjin
3
Pennings, Joost M. E.
3
Pez, Virginie
3
Raab, Carola
3
Rossi, Federico
3
Sesé, F. Javier
3
Sfekas, Andrew
3
Sheehan, Daniel
3
Soni, Pavleen
3
Sun, Yacheng
3
more ...
less ...
Institution
All
National Bureau of Economic Research
2
Josef Eul Verlag GmbH
1
Technische Universität Braunschweig
1
Verlag Dr. Kovač
1
Published in...
All
Journal of retailing and consumer services
33
Journal of business research : JBR
14
Journal of retailing
10
International journal of hospitality management
9
European journal of marketing : EJM
8
Journal of the Academy of Marketing Science
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
The journal of services marketing
7
The service industries journal
7
International journal of retail & distribution management
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of promotion management : JPM
6
Journal of hospitality marketing & management
5
Journal of marketing
5
Journal of marketing research : JMR
5
Journal of travel and tourism marketing
5
Psychology & marketing
5
The journal of consumer marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of contemporary hospitality management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
The international review of retail, distribution and consumer research
4
European journal of operational research : EJOR
3
Information systems research : ISR
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing letters : a journal of research in marketing
3
The Cornell hospitality quarterly
3
Theoretical economics letters
3
Administrative Sciences : open access journal
2
Australasian marketing journal
2
Business horizons
2
Central European business review : CEBR
2
Gabler Edition Wissenschaft
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business innovation and research
2
International journal of electronic customer relationship management : IJECRM
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of economic behavior & organization : JEBO
2
more ...
less ...
Source
All
ECONIS (ZBW)
413
Showing
1
-
10
of
413
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of restaurant coupon removal on diners’ consumption behavior : a theoretical analysis
Lin, Tin-Chun
- In:
Theoretical economics letters
9
(
2019
)
1
,
pp. 9-20
Persistent link: https://www.econbiz.de/10012005210
Saved in:
2
Four decades of coupon research in pricing : evolution, development, and practice
Pandey, Neeraj
;
Maheshwari, Vaibhav
- In:
Journal of revenue and pricing management
16
(
2017
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10011771216
Saved in:
3
Do loyalty cards enhance loyalty in the pharmaceutical sector?
Marques, Susana Henriques
;
Cardoso, Margarida G. M. S.
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10011820581
Saved in:
4
Motivating shoppers to come back : modeling consumer behaviour in retailer loyalty programs
Parahoo, Sanjai K.
- In:
Issues of business and law
4
(
2012
),
pp. 106-118
Persistent link: https://www.econbiz.de/10011288931
Saved in:
5
Why do stores double coupons?
Allen, Beth Elaine
-
1991
-
Rev
Persistent link: https://www.econbiz.de/10000813069
Saved in:
6
Privacy versus reward : do loyalty programs increase consumers' willingness to share personal information with third-party advertisers and data brokers?
Jai, Tun-Min
;
King, Nancy J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 296-303
Persistent link: https://www.econbiz.de/10011434191
Saved in:
7
Which categories and brands to promote with targeted coupons to rewars and to develop customers in supermarkets
Osuna, Ignacio
;
González, Jorge
;
Capizzani, Mario
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 236-251
Persistent link: https://www.econbiz.de/10011505039
Saved in:
8
The effects of impression management on coupon redemption across cultures
Kim, Claire Heeryung
;
Yi, Youjae
- In:
Psychology & marketing
33
(
2016
)
7
,
pp. 573-583
Persistent link: https://www.econbiz.de/10011508457
Saved in:
9
Learning trhough crowdfunding
Chemla, Gilles
;
Tinn, Katrin
-
2016
Persistent link: https://www.econbiz.de/10011522079
Saved in:
10
Multi-level loyalty program rewards and their effects on top-tier customers and second-tier customers
Colliander, Jonas
;
Söderlund, Magnus
;
Szugalski, Stefan
- In:
The journal of consumer marketing
33
(
2016
)
3
,
pp. 162-171
Persistent link: https://www.econbiz.de/10011523178
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
