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~subject:"Luxury goods"
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Luxury goods
Consumer behaviour
42
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42
Italien
24
Italy
24
Luxusgüter
12
Industry 4.0
10
KMU
9
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Relationship marketing
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Guido, Gianluigi
12
Amatulli, Cesare
11
Pino, Giovanni
5
De Angelis, Matteo
4
Nataraajan, Rajan
3
Peluso, Alessandro M.
3
Costabile, Michele
2
De Matteis, Clarissa
1
Mileti, Antonio
1
Piper, Luigi
1
Sestino, Andrea
1
Speciale, Vincenzo
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Developing successful global strategies for marketing luxury brands
1
European journal of marketing : EJM
1
Global marketing strategies for the promotion of luxury goods
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Italian journal of marketing : ITJM
1
Journal of business research : JBR
1
Journal of fashion marketing and management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of retailing and consumer services
1
Palgrave Advances in Luxury
1
Palgrave advances in luxury
1
SpringerLink / Bücher
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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1
Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
Saved in:
2
Measuring internalized versus externalized luxury consumption motivations and consumers' segmentation
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
1
,
pp. 25-47
Persistent link: https://www.econbiz.de/10012237290
Saved in:
3
Luxury advertising and recognizable artworks : new insights on the "art infusion" effect
Peluso, Alessandro M.
;
Pino, Giovanni
;
Amatulli, Cesare
; …
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2192-2206
Persistent link: https://www.econbiz.de/10011773878
Saved in:
4
The relationship between fast fashion and luxury brands : an exploratory study in the UK market
Amatulli, Cesare
;
Mileti, Antonio
;
Speciale, Vincenzo
; …
- In:
Global marketing strategies for the promotion of luxury …
,
(pp. 244-265)
.
2016
Persistent link: https://www.econbiz.de/10011484700
Saved in:
5
Iconic art infusion in luxury retail strategies : unveiling the potential
Pino, Giovanni
;
Guido, Gianluigi
;
Nataraajan, Rajan
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
2
,
pp. 136-147
Persistent link: https://www.econbiz.de/10011710593
Saved in:
6
Luxury purchasing among older consumers : exploring inferences about cognitive age, status, and style motivations
Amatulli, Cesare
;
Guido, Gianluigi
;
Nataraajan, Rajan
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1945-1952
Persistent link: https://www.econbiz.de/10011384201
Saved in:
7
Externalised vs internationalised consumption of luxury goods : propositions and implications for luxury retail marketing
Amatulli, Cesare
;
Guido, Gianluigi
- In:
The international review of retail, distribution and …
22
(
2012
)
2
,
pp. 189-207
Persistent link: https://www.econbiz.de/10009548105
Saved in:
8
Determinants of purchasing intention for fashion luxury goods in the Italian market : a laddering approach
Amatulli, Cesare
;
Guido, Gianluigi
- In:
Journal of fashion marketing and management
15
(
2011
)
1
,
pp. 123-136
Persistent link: https://www.econbiz.de/10008990983
Saved in:
9
Omnichannel shopping experiences for fast fashion and luxury brands : an exploratory study
Amatulli, Cesare
;
De Angelis, Matteo
;
Sestino, Andrea
; …
- In:
Developing successful global strategies for marketing …
,
(pp. 22-43)
.
2021
Persistent link: https://www.econbiz.de/10012521533
Saved in:
10
An investigation of unsustainable luxury : how guilt drives negative word-of-mouth
Amatulli, Cesare
;
De Angelis, Matteo
;
Pino, Giovanni
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
4
,
pp. 821-836
Persistent link: https://www.econbiz.de/10012494718
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