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Markenpiraterie ist ein Phänomen, das für die Wirtschaft der Industriestaaten ein aktuelles und ernstzunehmendes Problem darstellt. Die Markenpiraterie erlebt seit langem einen Aufschwung, so sind besonders die noch im Aufbau befindlichen Absatzmärkte der Markenartikelhersteller in Osteuropa...

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