Similar Search Results

Reijmersdal, Eva A. van; Rozendaal, Esther; Buijzen, Moniek - In: Current insights and future trends : [extended versions …, (pp. 321-329). 2012

Persistent link: https://www.econbiz.de/10009748089

Boerman, Sophie C.; Müller, Céline M. - In: International journal of advertising : the review of … 41 (2022) 1, pp. 6-29

Persistent link: https://www.econbiz.de/10013167377

Eisend, Martin - In: Journal of business economics : JBE 78 (2008) 3, pp. 307-329

Persistent link: https://www.econbiz.de/10003649387

Lennerts, Silke; Eisend, Martin; Lieven, Theo; Molner, Sven - In: Journal of business-to-business marketing 23 (2016) 3, pp. 235-251

Persistent link: https://www.econbiz.de/10011606407

Eisend, Martin (ed.) - 2012

Persistent link: https://www.econbiz.de/10009744454

Eisend, Martin; Sauer, Nicola E. - In: Marketing letters : a journal of research in marketing 24 (2013) 3, pp. 205-216

Persistent link: https://www.econbiz.de/10009786900

Langer, Alexandra; Eisend, Martin; Kuß, Alfred - In: Marketing : ZFP ; journal of research and management 30 (2008) 1, pp. 19-28

Persistent link: https://www.econbiz.de/10003644625

Eisend, Martin; Küster-Rohde, Franziska - In: Marketing review St. Gallen : Marketingfachzeitschrift … 25 (2008) 5, pp. 12-15

Persistent link: https://www.econbiz.de/10003765689

Bergkvist, Lars; Eisend, Martin - In: Journal of the Academy of Marketing Science 49 (2021) 3, pp. 521-541

Persistent link: https://www.econbiz.de/10012548064

Rosengren, Sara (ed.); Eisend, Martin (ed.) - 2021

Persistent link: https://www.econbiz.de/10012498511