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~subject:"Marketing theory"
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History of marketing thought ; Volume 2
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History of marketing thought ; Volume 1
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ECONIS (ZBW)
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The history of marketing thought
Bartels, Robert
;
Bartels, Robert D. W.
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1976
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2. ed.
Persistent link: https://www.econbiz.de/10000042160
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2
The development of marketing thought
Bartels, Robert D. W.
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1962
Persistent link: https://www.econbiz.de/10000674766
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3
Marketing theory and metatheory
Bartels, Robert D. W.
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1970
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1. print
Persistent link: https://www.econbiz.de/10000674774
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4
Robert Bartels and the history of marketing thought
Shaw, Eric H.
;
Tamilia, Robert D.
-
2008
Persistent link: https://www.econbiz.de/10003644069
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5
Influences on the development of marketing thought, 1900 - 1923
Bartels, Robert
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2008
Persistent link: https://www.econbiz.de/10003643750
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Influences on the development of marketing thought, 1950 - 1987
Bartels, Robert
-
2008
Persistent link: https://www.econbiz.de/10003644072
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