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~subject:"Marketingmanagement"
~type_genre:"Glossary included"
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Marketingmanagement
Electronic Commerce
73
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46
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44
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40
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39
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Pride, William M.
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Roberts, Mary Lou
2
Ryan, Damian
2
Wahl, Jörg H. W.
2
Best, Roger J.
1
Canzer, Brahm
1
Fisher, Robert J.
1
Hollensen, Svend
1
Jaworski, Bernard J.
1
Kleindl, Brad Alan
1
Mohammed, Rafi A.
1
Olbrich, Rainer
1
Paddison, Gordon J.
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Reedy, Joel
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2
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ECONIS (ZBW)
22
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Understanding digital marketing : marketing strategies for engaging the digital generation
Ryan, Damian
-
2017
-
Fourth edition
advertising, video marketing, and the
Internet
of Things.Ryan deals with key topics in detail, including: search marketing, social …
Persistent link: https://www.econbiz.de/10011544275
Saved in:
2
Understanding digital marketing : marketing strategies for engaging the digital generation
Ryan, Damian
-
2014
-
3. ed.
marketplace, Understanding Digital Marketing provides readers with the tools to utilize the power of the
internet
to take their …
Persistent link: https://www.econbiz.de/10010481007
Saved in:
3
Electronic marketing : integrating electronic resources into the marketing process
Reedy, Joel
;
Schullo, Shauna
-
2004
-
2nd ed.
Persistent link: https://www.econbiz.de/10001759945
Saved in:
4
Internet
marketing : building advantage in the networked economy
Mohammed, Rafi A.
;
Fisher, Robert J.
;
Jaworski, Bernard J.
-
2004
-
2. ed
Persistent link: https://www.econbiz.de/10001878062
Saved in:
5
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2011
-
4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
Saved in:
6
Market-based management : strategies for growing customer value and profitability
Best, Roger J.
-
2005
-
4. ed., internat. ed
Persistent link: https://www.econbiz.de/10002688961
Saved in:
7
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
Saved in:
8
E-business : strategic thinking and practice
Canzer, Brahm
-
2003
Persistent link: https://www.econbiz.de/10001702748
Saved in:
9
Strategic electronic marketing : managing e-business
Kleindl, Brad Alan
-
2003
-
2. ed
Persistent link: https://www.econbiz.de/10001713026
Saved in:
10
Marketing : eine Einführung in die marktorientierte Unternehmensführung : mit 58 Übungsaufgaben und Lösungshinweisen
Olbrich, Rainer
-
2022
-
3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012807106
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