Similar Search Results

Customer loyalty-related marketing measures in fashion markets

Möslein-Tröppner, Bodo; Stros, Michael; Říha, David - In: Central European business review : CEBR 9 (2020) 1, pp. 43-55

Persistent link: https://www.econbiz.de/10012295064

Eine dienstleistungsorientierte Perspektive des Handelsmarketing

Faßnacht, Martin - 2003 - 1. Aufl.

Persistent link: https://www.econbiz.de/10001737403

Marktorientierte Unternehmensführung : Messung - Determinanten - Erfolgsauswirkungen

Becker, Jan - 1999

Persistent link: https://www.econbiz.de/10001395984

Fashion retailing in the new economy : the case of SMEs

Donnell, Lisa; Hutchinson, Karise; Reid, Andrea - In: International journal of retail & distribution management 40 (2012) 12, pp. 906-919

Persistent link: https://www.econbiz.de/10009672358

The influence of market orientation on new product success

Wong, Stanley Kam Sing; Tong, Canon - In: European journal of innovation management : EJIM 15 (2012) 1, pp. 99-121

Persistent link: https://www.econbiz.de/10009501113

Digital Marketing in the Automotive Electronics Industry : Redefining Customer Experience through Digital Customer Engagement

Schneider, Uli (ed.); Hoika, Jürgen (ed.) - 2023

PART 1: Understanding Digital Marketing in the Automotive Semiconductor Industry -- Chapter 1. Opportunities of and … Necessities for a Digital Transformation in Sales and Marketing in a Leading Electronics Company -- Chapter 2. Digital Customer … digital marketing approaches in the automotive electronics market -- Chapter 4. Overcoming Barriers to Digital Marketing in …

Persistent link: https://www.econbiz.de/10014289545

Kundenzufriedenheit messen und steigern

Töpfer, Armin (ed.); Bauer, Ewald (contributor) - 1999 - 2., erw. und überarb. Aufl.

Persistent link: https://www.econbiz.de/10000682567

A scale for measuring effort towards marketing intelligence in service sector

Negi, Digamber Singh - In: GITAM journal of management : a quarterly publication … 17 (2019) 1, pp. 64-76

Persistent link: https://www.econbiz.de/10012139128

The predictive ability of different customer feedback metrics for retention

Haan, Evert de; Verhoef, Peter C.; Wiesel, Thorsten - In: International journal of research in marketing : IJRM ; … 32 (2015) 2, pp. 195-206

Persistent link: https://www.econbiz.de/10011337502

Unlocking the power of marketing : understanding the links between customer mindset metrics, behavior, and profitability

Petersen, J. Andrew; Kumar, V.; Polo-Redondo, Yolanda; … - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 813-836

Persistent link: https://www.econbiz.de/10011924769

1
2
3
4
5
6
7
8
9
10
Next
Last