Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marktforschung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
New data mining and marketing...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marktforschung
Marketing
31,287
Betriebswirtschaftslehre
6,933
Business economics
6,896
Theorie
4,262
Theory
4,255
Deutschland
3,629
Marketingmanagement
3,524
Marketing management
3,307
Germany
3,265
Management
2,958
marketing
2,568
USA
2,093
United States
1,926
Economics
1,819
Consumer behaviour
1,809
Konsumentenverhalten
1,679
Strategisches Management
1,308
Agribusiness
1,104
Wirtschaftswissenschaft
995
Welt
964
World
957
Relationship marketing
935
Beziehungsmarketing
909
Werbung
852
Marketingtheorie
844
Marketing theory
837
Unternehmen
803
Brand management
763
Markenführung
754
Advertising
728
Agricultural and Food Policy
728
Market research
717
Innovation
699
Online-Marketing
680
Internet marketing
674
Demand and Price Analysis
652
Crop Production/Industries
640
Informatik
616
Livestock Production/Industries
602
more ...
less ...
Online availability
All
Undetermined
129
Free
56
Type of publication
All
Book / Working Paper
706
Article
237
Journal
73
Type of publication (narrower categories)
All
Article in journal
192
Aufsatz in Zeitschrift
192
Lehrbuch
81
Collection of articles of several authors
76
Sammelwerk
76
Textbook
74
Graue Literatur
63
Non-commercial literature
63
Hochschulschrift
58
Aufsatzsammlung
56
Konferenzschrift
45
Aufsatz im Buch
44
Book section
44
Thesis
39
Bibliografie enthalten
32
Bibliography included
32
Conference proceedings
30
Working Paper
22
Arbeitspapier
20
Festschrift
17
Glossar enthalten
14
Glossary included
14
Case study
13
Fallstudie
13
Handbook
12
Handbuch
12
Dissertation u.a. Prüfungsschriften
9
Wörterbuch
8
Bibliografie
7
Enzyklopädie
6
No longer published / No longer aquired
6
Ratgeber
6
Fallstudiensammlung
5
Guidebook
4
Nachschlagewerk
4
Reference book
4
CD-ROM, DVD
3
Collection of articles written by one author
3
Dictionary (multilingual)
3
Einführung
3
more ...
less ...
Language
All
English
677
German
302
Undetermined
28
Polish
6
French
5
Russian
5
Italian
3
Ukrainian
2
Hungarian
1
more ...
less ...
Author
All
Koschnick, Wolfgang J.
12
Malhotra, Naresh K.
12
Hruschka, Harald
9
Kotler, Philip
8
Birks, David F.
6
Green, Paul E.
6
Leeflang, Peter
6
Peter, Jerome Paul
6
Berekoven, Ludwig
5
Churchill, Gilbert A.
5
Donnelly, James H.
5
Eckert, Werner
5
Ellenrieder, Peter
5
Lehmann, Donald R.
5
Parsons, Leonard J.
5
Pride, William M.
5
Scharf, Andreas
5
Schubert, Bernd
5
Sheth, Jagdish N.
5
Wind, Yoram
5
Alexander, Ralph S.
4
Cross, James S.
4
Farris, Paul W.
4
Franses, Philip Hans
4
Hildebrandt, Lutz
4
Hüttner, Manfred
4
Kuß, Alfred
4
Roberts, John H.
4
Rossi, Patricia
4
Schultz, Randall L.
4
Tull, Donald S.
4
Wieringa, Jaap E.
4
Ahsen, Anette von
3
Baumgartner, Hans
3
Beckman, Theodore N.
3
Belk, Russell W.
3
Bieger, Thomas
3
Bijmolt, Tammo H. A.
3
Bossle, Rudolf
3
Boyd, Harper W.
3
more ...
less ...
Institution
All
American Marketing Association
21
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
4
Edward Elgar Publishing
3
European Association for Industrial Marketing Research
3
GfK-Nürnberg e.V.
3
Market Research Society
3
Springer Fachmedien Wiesbaden
3
Absatzwirtschaftliche Gesellschaft
2
Academy of Marketing Science
2
Berliner Wissenschafts-Verlag
2
Deutsche Marketing-Vereinigung
2
Deutscher Marketing-Verband
2
European Marketing Academy
2
European Society for Opinion and Marketing Research
2
Gesellschaft für Konsum-, Markt- und Absatzforschung
2
Harvard Graduate School of Business Administration
2
Nihon Bōeki Shinkōkai
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
World Marketing Congress <19., 2016, Paris>
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
AMACOM
1
Academy of Marketing
1
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Academy of Marketing Science, Coral Gables, Fla.
1
Advertising Research Foundation
1
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
1
American Management Association / Marketing Division
1
American Marketing Association / Task Force on the Development of Marketing Thought
1
Arbeitskreis Deutscher Marktforschungsinstitute
1
Association nationale du marketing / Conseil scientifique
1
BDW, Deutscher Kommunikationsverband
1
Bain & Company <Boston, Mass.>
1
Bangladesh Small and Cottage Industries Corporation <Dhaka>
1
Betriebswirtschaftliche Beratungsstelle für den Einzelhandel <Köln>
1
more ...
less ...
Published in...
All
SpringerLink / Bücher
11
Europäische Hochschulschriften / 5
9
Journal of business research : JBR
9
Journal of marketing research : JMR
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Lehrbuch
7
Gabler Edition Wissenschaft
6
International journal of forecasting
6
Springer eBook Collection
6
International journal of market research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International series in quantitative marketing
5
Journal of marketing management : MM
5
JETRO books on-demand
4
Journal of business-to-business marketing
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
Marketing intelligence & planning
4
Organisation und praktische Anwendung
4
Review of marketing research
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Beiträge zur betriebswirtschaftlichen Forschung
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
Hochschulschriften zur Betriebswirtschaftslehre
3
International journal of wine business research : IJWBR
3
International's series in marketing
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of business economics : JBE
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Know-how to use
3
Managementwissen für Studium und Praxis
3
Marketing theory
3
Prentice-Hall international series in management
3
The handbook of marketing research : uses, misuses, and future advances
3
UTB / Management
3
Arbeitspapiere zur mathematischen Wirtschaftsforschung
2
Betriebswirtschaftliche Abhandlungen
2
Consumer perception of product risks and benefits
2
Developments in marketing science
2
more ...
less ...
Source
All
ECONIS (ZBW)
904
USB Cologne (EcoSocSci)
91
OLC EcoSci
13
USB Cologne (business full texts)
3
EconStor
3
BASE
1
RePEc
1
more ...
less ...
Showing
1
-
10
of
1,016
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Jahrbuch der Absatz- und Verbrauchsforschung
Gesellschaft für Konsum-, Markt- und Absatzforschung
-
Berlin : Duncker & Humblot
;
anfangs: [Wiesbaden] : …
;
…
-
1.1954/55 - 54.2008
Persistent link: https://www.econbiz.de/10000349904
Saved in:
2
Standard-Lexikon für
Marketing
, Marktkommunikation, Markt- und Mediaforschung
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10000707700
Saved in:
3
Applications of management sciences in
marketing
Montgomery, David B.
(
contributor
); …
-
1970
Persistent link: https://www.econbiz.de/10000049818
Saved in:
4
Handbook of modern
marketing
Buell, Victor P.
(
ed.
)
-
1970
Persistent link: https://www.econbiz.de/10000051483
Saved in:
5
Managerial analysis in
marketing
Sturdivant, Frederick D.
;
Stern, Louis W.
;
Grabner jr., …
-
1970
Persistent link: https://www.econbiz.de/10000051813
Saved in:
6
The intellectual ecology of mainstream
marketing
research : an inquiry into the place of
marketing
in the family of business disciplines
Clark, Terry D.
;
Key, Thomas Martin
;
Hodis, Monica
; …
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
3
,
pp. 223-241
Persistent link: https://www.econbiz.de/10010364023
Saved in:
7
Marketing
in business management : text and readings
Shaw, Steven J.
;
Gittinger, C. McFerron
-
1963
Persistent link: https://www.econbiz.de/10002800624
Saved in:
8
Marketing
and business research
Heidingsfield, Myron S.
;
Eby jr., Frank H.
-
1962
Persistent link: https://www.econbiz.de/10002765592
Saved in:
9
Marketing
: principles and perspectives
Bearden, William O.
;
Ingram, Thomas N.
;
LaForge, Raymond W.
-
2007
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003039618
Saved in:
10
Marketing
: journal of research and management
2005-2010: Munich : Beck
;
2005-2010: Munich : Vahlen
-
1.2005 - 6.2010
Persistent link: https://www.econbiz.de/10002759850
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
