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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Wissenschaftliche Methode
9,084
Scientific method
8,949
Internationales Marketing
5,796
International marketing
5,696
Theorie
3,525
Theory
3,491
Deutschland
963
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910
Entwicklungsorganisation
910
Germany
894
Consumer behaviour
868
Entwicklungshilfe
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Development aid
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Welt
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789
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781
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768
Transnational corporation
755
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747
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747
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736
USSR
736
United States
734
Bibliometrie
670
Bibliometrics
669
Brand management
632
Markenführung
619
Globalization
597
Globalisierung
564
Export
460
Qualitative Methode
451
International market entry
446
Internationaler Markteintritt
446
Qualitative method
440
China
393
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Monografische Reihe
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English
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German
143
French
11
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Italian
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Portuguese
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Author
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Daniels, John Day
9
Zentes, Joachim
9
Radebaugh, Lee H.
8
Ball, Donald A.
7
Buckley, Peter J.
7
Czinkota, Michael R.
7
Kotabe, Masaaki
7
Ronkainen, Ilkka A.
7
Cavusgil, S. Tamer
6
Head, Keith
6
Hill, Charles W. L.
6
Mayer, Thierry
6
Sullivan, Daniel P.
6
Swoboda, Bernhard
6
Dunning, John H.
5
Geringer, John Michael
5
Griffith, David A.
5
Leonidou, Leonidas C.
5
Minor, Michael
5
Pedersen, Torben
5
Svensson, Roger
5
Yip, George S.
5
Brouthers, Lance Eliot
4
Fuchs, Manfred
4
Jansson, Hans
4
Knight, Gary A.
4
Kraus, Sascha
4
Moffett, Michael H.
4
Quelch, John A.
4
Schmid, Stefan
4
Schuh, Arnold
4
Shoham, Aviv
4
Zou, Shaoming
4
Aksoy, Lerzan
3
Apfelthaler, Gerhard
3
Bouncken, Ricarda B.
3
Cateora, Philip R.
3
Cavusgil, Erin
3
Chattopadhyay, Amitava
3
Christodoulides, Paul
3
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Baltic-Management-Institut
1
Boeing Institute of International Business
1
Boeing Institute of International Business, Saint Louis, Mo.
1
Cassa di risparmio delle provincie lombarde
1
Deutschland / Bundesministerium für Wirtschaft
1
Diebold Deutschland GmbH
1
Edward Elgar Publishing
1
Fachhochschule Harz / Fachbereich Wirtschaftswissenschaften
1
Fachhochschule Stralsund / Studiengang Baltic Management Studies
1
Fifty Lessons Limited <London>
1
Fundación CODESPA <Madrid>
1
Georg-August-Universität Göttingen / Abteilung Industrielles Management
1
Handelshøjskolen i København / Det Økonomiske Fakultet
1
Harvard Business School Publishing <Cambridge, Mass.>
1
Institut für Weltwirtschaft
1
Institut zur Cooperation bei Entwicklungs-Projekten <Wien>
1
Institute of Marketing and Management <Delhi>
1
Institutet för Ekonomisk Forskning <Lund>
1
International Marketing Congress <15, 1988, Delhi>
1
Internationales Management-Symposium <3, 1989, Frankfurt, Main>
1
Kiel Institute for the World Economy
1
Münsteraner Führungsgespräch <28, 1995, Münster (Westf)>
1
Pio Manzù International Research Centre on the Environment
1
Russell Sage Foundation
1
Seminar für Handwerkswesen an der Universität Göttingen / Außenwirtschaftliche Abteilung
1
Tectum Verlag
1
UNCTAD / Committee on Economic Co-operation among Developing Countries
1
UNCTAD / Secretariat
1
USA / Department of Agriculture
1
Universitätsverlag Ilmenau
1
William Davidson Institute <Ann Arbor, Mich.>
1
World Institute for Development Economics Research
1
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Published in...
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International marketing review
28
Journal of international marketing
18
International business review : the official journal of the European International Business Academy
12
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
11
Industrial marketing management : the international journal for industrial and high-tech firms
9
Europäische Hochschulschriften / 5
8
Journal of global marketing
8
Management international review : mir ; journal of international business
8
Journal of the Academy of Marketing Science
6
Journal of world business : JWB
6
International journal of emerging markets
5
Journal of international consumer marketing
5
The eclectic paradigm : a framework for synthesizing and comparing theories of international business from different disciplines or perspectives
5
Harvard business review : HBR
4
International journal of export marketing
4
Journal of business ethics : JOBE
4
Journal of international entrepreneurship
4
Journal of international management
4
SpringerLink / Bücher
4
Anxieties and management responses in international business
3
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Effects of globalization on the firm
3
Gabler Edition Wissenschaft
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing ; Vol. V
3
Journal of business research : JBR
3
Journal of euromarketing
3
Journal of teaching in international business
3
Report / Marketing Science Institute
3
Rethinking the case study in international business and management research
3
Springers Kurzlehrbücher der Wirtschaftswissenschaften
3
The journal of business & industrial marketing
3
Working paper series
3
mir-Edition
3
Administrative Sciences : open access journal
2
Advances in international marketing
2
Anpassungsstrategien kleiner und mittlerer Unternehmen an die Globalisierung der Märkte
2
Asia Pacific journal of marketing and logistics
2
Business history
2
Critical perspectives on international business
2
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Source
All
ECONIS (ZBW)
792
USB Cologne (EcoSocSci)
21
EconStor
4
OLC EcoSci
2
RePEc
1
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820
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1
Establishing rigor in mail-survey procedures in international business research
Chidlow, Agnieszka
;
Ghauri, Pervez N.
;
Yeniyurt, Sengun
; …
- In:
Journal of world business : JWB
50
(
2015
)
1
,
pp. 26-35
Persistent link: https://www.econbiz.de/10010479306
Saved in:
2
Diplomatic skills used for international marketing practice
Bahles, Michael
- In:
Central European business review : CEBR
3
(
2014
)
4
,
pp. 37-42
Persistent link: https://www.econbiz.de/10010529557
Saved in:
3
Manufacturer and retailer strategies to impact store brand share : global integration, local adaptation, and worldwide learning
Steenkamp, Jan-Benedict E. M.
;
Geyskens, Inge
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
1
,
pp. 6-26
Persistent link: https://www.econbiz.de/10010337976
Saved in:
4
Diaspora networks in international marketing : how do ethnic products diffuse to foreign markets?
Elo, Maria
;
Minto-Coy, Indianna
;
Silva, Susana C.
; …
- In:
European journal of international management : EJIM
14
(
2020
)
4
,
pp. 693-729
Persistent link: https://www.econbiz.de/10012223931
Saved in:
5
Psychic distance and performance of MNCs during marketing crises
Dinner, Isaac M.
;
Kushwaha, Tarun
;
Steenkamp, …
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 339-364
Persistent link: https://www.econbiz.de/10012007002
Saved in:
6
Do country and culture influence online reviews? : an analysis of a multinational retailer's country-specific sites
Barbro, Patrick A.
;
Mudambi, Susan M.
;
Schuff, David
- In:
Journal of international consumer marketing
32
(
2020
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10012200795
Saved in:
7
Entrepreneurial marketing of international new ventures : a decision-making perspective and propositions
Yang, Man
- In:
International journal of export marketing
2
(
2018
)
3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10012041631
Saved in:
8
Market value creation through international expansions : evidence from Fortune Global 500 firms
Oh, Han-Mo
- In:
Journal of international trade & commerce
12
(
2016
)
6
,
pp. 157-167
Persistent link: https://www.econbiz.de/10011796897
Saved in:
9
Competizione multidimensionale : quale azienda globale?
Bussolo, Maurizio
(
contributor
);
Zara, Stefano
(
contributor
)
-
1992
-
1. ed
Persistent link: https://www.econbiz.de/10000883648
Saved in:
10
Auslandsinvestitionen der Entwicklungsländer als Instrument zur Erschließung europäischer Märkte : dargestellt am Beispiel koreanischer Unternehmen
Park, Sang-kyu
-
1994
Persistent link: https://www.econbiz.de/10000893803
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