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~subject:"Nationalkultur"
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Identity, culture, disposition...
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Nationalkultur
Consumer behaviour
88
Konsumentenverhalten
88
International marketing
29
Internationales Marketing
29
Globalization
27
Welt
27
World
27
Cultural identity
25
Kulturelle Identität
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Brand image
24
Brand management
24
Markenführung
24
Markenimage
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Globalisierung
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China
17
Designation of origin
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Herkunftsbezeichnung
17
Ethnic group
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Ethnische Gruppe
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Canada
13
Online retailing
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Online-Handel
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Kanada
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Markenartikel
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Brand
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Marketing management
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Marketingmanagement
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Culture
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National culture
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Social integration
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Soziale Integration
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Website
9
Customer satisfaction
8
Dienstleistungsqualität
8
Kundenzufriedenheit
8
Marketing
8
Materialism
8
Service quality
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USA
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Cleveland, Mark
7
Laroche, Michel
4
Papadopoulos, Nicolas G.
4
Bartikowski, Boris
1
De Nisco, Alessandro
1
El Banna, Alia
1
Hallab, Ranim
1
Laroche, Michael
1
Massi, Marta
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McCutcheon, Georgia
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Murphy, Steven A.
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Rod, Michel
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Rojas-Méndez, José I.
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Sobol, Kamila
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Takahashi, Ikuo
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Journal of business research : JBR
5
International marketing review
1
Journal of global marketing
1
Journal of international consumer marketing
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Journal of international marketing
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ECONIS (ZBW)
9
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1
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
2
Ethnic identity, consumer ethnocentrism, and purchase intentions among bi-cultural ethnic consumers : "divided loyalties" or "dual allegiance"?
El Banna, Alia
;
Papadopoulos, Nicolas G.
;
Murphy, Steven A.
- In:
Journal of business research : JBR
82
(
2018
),
pp. 310-319
Persistent link: https://www.econbiz.de/10011771902
Saved in:
3
Cosmopolitanism, consumer ethnocentrism, and materialism : an eight-country study of antecedents and outcomes
Cleveland, Mark
;
Laroche, Michael
;
Papadopoulos, Nicolas G.
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 116-146
Persistent link: https://www.econbiz.de/10003859529
Saved in:
4
Partners or foes? : cross-country consumer animosity, ethnocentrism, and nationalism in times of international crisis
De Nisco, Alessandro
;
Massi, Marta
;
Papadopoulos, Nicolas G.
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10012260094
Saved in:
5
The intersection of global consumer culture and national identity and the effect on Japanese consumer behavior
Cleveland, Mark
;
Laroche, Michel
;
Takahashi, Ikuo
- In:
Journal of international consumer marketing
27
(
2015
)
5
,
pp. 364-387
Persistent link: https://www.econbiz.de/10011410261
Saved in:
6
Globalization, national identity, biculturalism and consumer behavior : a longitudinal study of Dutch consumers
Sobol, Kamila
;
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
82
(
2018
),
pp. 340-353
Persistent link: https://www.econbiz.de/10011771906
Saved in:
7
Globalization, culture, religion, and values : comparing consumption patterns of Lebanese Muslims and Christians
Cleveland, Mark
;
Laroche, Michel
;
Hallab, Ranim
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 958-967
Persistent link: https://www.econbiz.de/10009755392
Saved in:
8
Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
82
(
2018
),
pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
Saved in:
9
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
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