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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1996 - 5th ed
Persistent link: https://www.econbiz.de/10000549498
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Broadening the concept of marketing
Kotler, Philip; Levy, Sidney J. - 2008
Persistent link: https://www.econbiz.de/10003717368
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Crisis in the arts : the marketing response
Scheff, Joanne; Kotler, Philip - 2008
Persistent link: https://www.econbiz.de/10003717590
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Broadening the concept of marketing
Kotler, Philip; Levy, Sidney J. - 2008
Persistent link: https://www.econbiz.de/10003609467
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Strategic marketing for nonprofit organizations
Andreasen, Alan R.; Kotler, Philip - 2007 - 7. ed.
Persistent link: https://www.econbiz.de/10003517711
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Strategic marketing for nonprofit organizations
Andreasen, Alan R.; Kotler, Philip - 2008 - 7. ed., [Pearson internat. ed.]
Persistent link: https://www.econbiz.de/10003651911
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Museum marketing and strategy : designing missions, building audiences, generating revenue and resources
Kotler, Neil G.; Kotler, Philip; Kotler, Wendy I. - 2008 - 2nd ed.
Persistent link: https://www.econbiz.de/10003685331