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The impact of language style on consumers' reactions to online reviews
Wu, Luorong; Shen, Han; Fan, Alei; Mattila, Anna S. - In: Tourism management : research, policies, practice 59 (2017), pp. 590-596
Persistent link: https://www.econbiz.de/10011643275
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Global reconstruction of language models with linguistic rules : explainable AI for online consumer reviews
Binder, Markus; Heinrich, Bernd; Hopf, Marcus; … - In: Electronic markets : EM ; the international journal of … 32 (2022) 4, pp. 2123-2138
Persistent link: https://www.econbiz.de/10013556702
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Service encounter value and online engagement behaviors
Zhang, Tingting; Zhang, Pei; Lu, Lu - In: International journal of hospitality management 85 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012241352
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The enhancing versus backfiring effects of positive emotion in consumer reviews
Rocklage, Matthew D.; Fazio, Russell H. - In: Journal of marketing research 57 (2020) 2, pp. 332-352
Persistent link: https://www.econbiz.de/10012180544
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Technology mediated service encounters
Garcés-Conejos Blitvich, Pilar (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10012018783
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Technology Mediated Service Encounters.
Garcés-Conejos Blitvich, Pilar - 2019
services -- Chapter 1. Language discordance and technological facilitation in health care service encounters: A contrastive …. Introduction -- 2. Politeness in call centres -- 3. Data and analytic methods -- 4. Globalizing the language of service encounters … knowledgeable -- 5. Concluding remarks -- References -- Chapter 6. Call centre service encounters: Second-language users …
Persistent link: https://www.econbiz.de/10012681204
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A segmentation of online reviews by language groups : how English and non-English speakers rate hotels differently
Schuckert, Markus; Liu, Xianwei; Law, Chun Hung Roberts - In: International journal of hospitality management 48 (2015), pp. 143-149
Persistent link: https://www.econbiz.de/10011341593
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More than words : the influence of affective content and linguistic style matches in online reviews on conversion rates
Ludwig, Stephan; Ruyter, Ko de; Friedman, Mike; … - In: Journal of marketing 77 (2013) 1, pp. 87-103
Persistent link: https://www.econbiz.de/10009725642
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The features and effectiveness of Chinese language online recommendations
Ng, Raine; Prendergast, Gerard P.; Chang, Ludwig M. K. - In: Journal of international consumer marketing 33 (2021) 4, pp. 371-385
Persistent link: https://www.econbiz.de/10012607773
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The role of language in the online evaluation of hospitality service encounters : an empirical study
Mariani, Marcello M.; Borghi, Matteo; Kazakov, Sergey - In: International journal of hospitality management 78 (2019), pp. 50-58
Persistent link: https://www.econbiz.de/10012012699