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~subject:"Persönlichkeitspsychologie"
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Persönlichkeitspsychologie
Consumer behaviour
67
Konsumentenverhalten
67
Emotion
32
Theorie
19
Theory
19
Brand management
14
Markenführung
14
Salespeople
14
Verkaufspersonal
14
Ethics
13
Ethik
12
Personality psychology
12
Marketing
11
Marktforschung
11
Brand
9
Brand image
9
Business ethics
9
Markenartikel
9
Markenimage
9
Market research
9
USA
9
United States
9
Unternehmensethik
9
Cognition
8
Corporate social responsibility
8
Kognition
8
Marketing theory
8
Marketingtheorie
8
Beziehungsmarketing
7
Corporate Social Responsibility
7
Decision
7
Entscheidung
7
Marketingmanagement
7
Organizational behaviour
7
Relationship marketing
7
Verhalten in Organisationen
7
Customer satisfaction
6
Kundenzufriedenheit
6
Measurement
6
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2
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10
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6
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6
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3
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3
Arbeitspapier
1
Case study
1
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1
Graue Literatur
1
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Language
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English
12
Author
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Bagozzi, Richard P.
12
Bergami, Massimo
2
Morandin, Gabriele
2
Xie, Chunyan
2
Ahuvia, Aaron C.
1
Batra, Rajeev
1
Belschak, Frank
1
Cardamone, Ernesto
1
Dholakia, Utpal M.
1
Grappi, Silvia
1
Meland, Kjersti V.
1
Miceli, Gaetano
1
Raimondo, Maria Antonietta
1
Romani, Simona
1
Verbeke, Willem J. M. I.
1
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Erasmus Research Institute of Management
1
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Continuing to broaden the marketing concept : making the world a better place
1
ERIM report series research in management
1
European journal of marketing : EJM
1
Handbook of brand relationships
1
Journal of nonprofit & public sector marketing
1
Marketing : journal of research and management
1
Marketing intelligence & planning
1
Psychology & marketing
1
Scandinavian journal of management
1
The Routledge companion to identity and consumption
1
Virtual and collaborative teams : process, technologies, and practice
1
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ECONIS (ZBW)
12
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1
Social influence and the self
Bagozzi, Richard P.
- In:
The Routledge companion to identity and consumption
,
(pp. 255-264)
.
2013
Persistent link: https://www.econbiz.de/10009700280
Saved in:
2
Love, desire, and identity : a conditional integration theory of the love of things
Ahuvia, Aaron C.
;
Batra, Rajeev
;
Bagozzi, Richard P.
- In:
Handbook of brand relationships
,
(pp. 342-357)
.
2009
Persistent link: https://www.econbiz.de/10003915638
Saved in:
3
Neuroscience in marketing research
Bagozzi, Richard P.
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 7-17
Persistent link: https://www.econbiz.de/10003976397
Saved in:
4
The impact of reputation and identity congruence on employer brand attractiveness
Xie, Chunyan
;
Bagozzi, Richard P.
;
Meland, Kjersti V.
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 124-146
Persistent link: https://www.econbiz.de/10011326059
Saved in:
5
Brand community membership and the construction of meaning
Morandin, Gabriele
;
Bagozzi, Richard P.
;
Bergami, Massimo
- In:
Scandinavian journal of management
29
(
2013
)
2
,
pp. 173-183
Persistent link: https://www.econbiz.de/10009758005
Saved in:
6
The role of moral emotions and consumer values and traits in the decision to support nonprofits
Xie, Chunyan
;
Bagozzi, Richard P.
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
4
,
pp. 290-311
Persistent link: https://www.econbiz.de/10010481866
Saved in:
7
Motivational antecedents, constituents, and consequents of virtual community identity
Dholakia, Utpal M.
;
Bagozzi, Richard P.
- In:
Virtual and collaborative teams : process, …
,
(pp. 253-268)
.
2004
Persistent link: https://www.econbiz.de/10002096036
Saved in:
8
Exploring emotional competence : its effects on coping, social capital, and performance of salespeople
Verbeke, Willem J. M. I.
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001921554
Saved in:
9
Some thoughts on happiness, well-being, and a meaningful life for academics
Bagozzi, Richard P.
- In:
Continuing to broaden the marketing concept : making …
,
(pp. 137-169)
.
2020
Persistent link: https://www.econbiz.de/10012321153
Saved in:
10
The bittersweet experience of being envied in a consumption context
Romani, Simona
;
Grappi, Silvia
;
Bagozzi, Richard P.
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1239-1262
Persistent link: https://www.econbiz.de/10011608996
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