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In developing pricing strategies for the global marketplace, sellers have to consider the differences in how their consumers process information on prices. One potential difference is in attributions: whether the consumer blames the seller for a negative outcome such as a price increase. Prior...
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policy has made to regulate them. However, it has not done the same for the question of brands. Our study addresses this gap … examination revealed two important points: first, there were attempts to regulate brands through policies; and second, brands were …
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The nature of competition between different tiers (e.g. high‐tier vs low‐tier brands) has become an important research …
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different brand tiers (e.g. high‐priced brands vs low‐priced brands, national brands vs store label brands). Several interesting …
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We study how organizational boundaries affect pricing decisions using comprehensive data from a large U.S. airline. We document that the firm's advanced pricing algorithm, utilizing inputs from different organizational teams, is subject to multiple biases. To quantify the impacts of these...
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