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Quality of Media Use Measurement
Coromina, Lluís - 2010
Given the importance of the media in all societies, the Central Coordinating Team of the European Social Survey (ESS) asked Ken Newton to propose a module for Media use that could be used in the core questionnaire of the ESS. Together with the Central Coordinating Team of the ESS, a module for...
Persistent link: https://www.econbiz.de/10013149964
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Ökonomie, Qualität und Management von Unterhaltungsmedien
Müller-Lietzkow, Jörg (ed.) - 2012 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009424015
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TQM for sales and marketing management
Cortada, James W. - 1993
Persistent link: https://www.econbiz.de/10004183364
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Total quality marketing : what has to come next in sales, marketing and advertising
Fraser-Robinson, John - 1991
Persistent link: https://www.econbiz.de/10004107714
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Qualitätszeichen im Tourismus : Vermarktung und Wahrnehmung von Leistungen
Weiermair, Klaus (ed.); Abfalter, Dagmar (contributor) - 2004
Persistent link: https://www.econbiz.de/10002071330
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Integrating quality matters into hybrid course design : a principles of marketing case study
Young, Mark R. - In: Journal of marketing education : JME 36 (2014) 3, pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
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Methodological choices in relationship quality (RQ) research 1987 to 2015 : a systematic literature review
Osobajo, Oluyomi Abayomi; Moore, David - In: Journal of relationship marketing : innovations & … 16 (2017) 1, pp. 40-81
Persistent link: https://www.econbiz.de/10011820562
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Generation Z perceptions of quality certification : a cross-national study
Kamenidou, Irene C.; Mamalis, Spyridon A.; Dimitriadis, … - In: International journal of food and beverage … 3 (2018) 1, pp. 23-41
Persistent link: https://www.econbiz.de/10011936218
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Social media and quality management : exploring the connections
Lagrosen, Stefan - In: Key challenges and opportunities for quality, …, (pp. 117-128). 2021
Persistent link: https://www.econbiz.de/10012506159