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How do potential applicants make sense of employer brands?
Auer, Manfred; Edlinger, Gabriela; Mölk, Andreas - In: Schmalenbach journal of business research : SBUR 73 (2021) 1, pp. 47-73
Persistent link: https://www.econbiz.de/10012522875
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Employer image within and across industries : moving beyond assessing points-of-relevance to identifying points-of-difference
Van Hoye, Greet; Lievens, Filip; Weijters, Bert; … - In: Human resource management 61 (2022) 5, pp. 525-541
Persistent link: https://www.econbiz.de/10013468285
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Recruitment process outsourcing and applicant reactions : when does image make a difference?
Wehner, Marius Claus; Giardini, Angelo; Kabst, Rüdiger - In: Human resource management 54 (2015) 6, pp. 851-875
Persistent link: https://www.econbiz.de/10011412014
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Integrating job search behavior into the study of job seekers' employer knowledge and organizational attraction
Yu, Kang Yang Trevor; Davis, Hunter Morgan - In: International journal of human resource management 30 (2019) 9, pp. 1448-1476
Persistent link: https://www.econbiz.de/10012194356
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How to attract applicants in the Atlantic versus the Asia-Pacific region? A cross-national analysis on China, India, Germany, and Hungary
Baum, Matthias; Kabst, Rüdiger - In: Journal of World Business 48 (2013) 2, pp. 175-185
While previous studies have shown that firms need to build a favourable employer image to prevail in the war for talent we still lack of an international perspective on employer branding. Based on a survey among engineering students from China, India, Germany, and Hungary, we show that the...
Persistent link: https://www.econbiz.de/10011065271
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Using social media to communicate employer brand identity : the impact on corporate image and employer attractiveness
Kissel, Patrick; Büttner, Marion - In: The journal of brand management : an international journal 22 (2015) 9, pp. 755-777
Persistent link: https://www.econbiz.de/10011438530
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Does CSR enhance employer attractiveness? : the role of millennial job seekers' attitudes
Klimkiewicz, Katarzyna; Oltra, Victor - In: Corporate social responsibility and environmental management 24 (2017) 5, pp. 449-463
Persistent link: https://www.econbiz.de/10011825551
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What do best employer surveys reveal about employer branding and intention to apply?
Saini, Gordhan K.; Rai, Purvi; Chaudhary, Manoj J. - In: The journal of brand management : an international journal 21 (2014) 2, pp. 95-111
Persistent link: https://www.econbiz.de/10010252627
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Employee affection strategies through employer branding : evidence from Indian manufacturing sector
Sathyanarayana, S.; Shenoy, Veena; Jha, Nivedita - In: International journal of business and globalisation : IJBG 34 (2023) 3, pp. 351-367
Persistent link: https://www.econbiz.de/10014388602
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Does employer branding beat head hunting? : the potential of company culture to increase employer attractiveness
Barbaros, Maria Corina - In: Journal of entrepreneurship, management and innovation … 16 (2020) 4, pp. 87-112
Persistent link: https://www.econbiz.de/10012492740