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Relationship marketing
Consumer behaviour
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Beziehungsmarketing
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Sreejesh, S.
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Paul, Justin
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Roy, Subhadip
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Anusree, M. R.
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Manu C
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International journal of hospitality management
2
Asia Pacific journal of marketing and logistics
1
Consumer brand relationships : meaning, measuring, managing
1
European journal of marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of bank marketing
1
International journal of emerging markets
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International journal of retail and distribution management
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Journal of Indian business research
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Journal of business research : JBR
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Journal of retailing and consumer services
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Journal of strategic marketing
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ECONIS (ZBW)
16
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1
Integrated banking channel service quality (IBCSQ) : role of IBCSQ for building consumers' relationship quality and brand equity
Sreejesh, S.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460872
Saved in:
2
A new consumer brand relationships framework
Sreejesh, S.
;
Roy, Subhadip
- In:
Consumer brand relationships : meaning, measuring, managing
,
(pp. 165-197)
.
2015
Persistent link: https://www.econbiz.de/10011279717
Saved in:
3
Examination of the roles played by brand love and jealousy in shaping customer engagement
Sarkar, Abhigyan
;
Sreejesh, S.
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 24-32
Persistent link: https://www.econbiz.de/10010359006
Saved in:
4
Examining the roles played by a store satisfaction-love framework in shaping the influence of store loyalty programs
Sreejesh, S.
;
Sarkar, Abhigyan
;
Pradhan, Sudeepta
- In:
Management research review
39
(
2016
)
8
,
pp. 879-898
Persistent link: https://www.econbiz.de/10011534315
Saved in:
5
Examining the role of customers' intrinsic motivation on continued usage of mobile banking : a relational approach
Banerjee, Shubhomoy
;
Sreejesh, S.
- In:
International journal of bank marketing
40
(
2022
)
1
,
pp. 87-109
Persistent link: https://www.econbiz.de/10013165348
Saved in:
6
Digital healthcare retail : role of presence in creating patients' experience
Sreejesh, S.
;
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 36-54
Persistent link: https://www.econbiz.de/10012798300
Saved in:
7
Tell us your concern, and we shall together address! : role of service booking channels and brand equity on post-failure outcomes
Manu C
;
Sreejesh, S.
;
Paul, Justin
- In:
International journal of hospitality management
96
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012585701
Saved in:
8
Resolving complaints online : development and validation of customers' perceived webcare scale
Sreejesh, S.
;
Paul, Justin
;
Unnithan, Anandakuttan B.
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10013284044
Saved in:
9
Managing customers' undesirable responses towards hospitality service brands during service failure : the moderating role of other customer perception
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
;
Sreejesh, S.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012495095
Saved in:
10
Service quality versus service experience : an empirical examination of the consequential effects in B2B services
Roy, Subhadip
;
Sreejesh, S.
;
Bhatia, Sandhya
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 52-69
Persistent link: https://www.econbiz.de/10012127978
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