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Enhancing consumer-brand relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee; Tang, Liang; Fiore, Ann Marie - In: International journal of hospitality management 36 (2014), pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
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A visitor-based brand equity perspective : the case of a public festival
Manthiou, Aikaterini; Kang, Juhee; Schrier, Thomas - In: Tourism review : the official journal of the AIEST 69 (2014) 4, pp. 264-283
Persistent link: https://www.econbiz.de/10010479562
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Self-congruity and functional congruity in brand loyalty
Kang, Juhee; Tang, Liang; Lee, Ju Yup - In: Journal of hospitality & tourism research : JHTR ; the … 39 (2015) 1, pp. 105-131
Persistent link: https://www.econbiz.de/10010482867
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Effective communication styles for the customer-oriented service employee : inducing dedicational behaviors in luxury restaurant patrons
Kang, Juhee; Hyun, Sunghyup Sean - In: International journal of hospitality management 31 (2012) 3, pp. 772-785
Persistent link: https://www.econbiz.de/10009544308
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An investigation of brand experience on brand attachment, knowledge, and trust in the lodging industry
Kang, Juhee; Manthiou, Aikaterini; Norzuwana Sumarjan; … - In: Journal of hospitality marketing & management 26 (2017) 1, pp. 1-22
Persistent link: https://www.econbiz.de/10011669639
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Self-congruity and flow as antecedents of attitude and loyalty towards a theme park brand
Fu, Xiaoxiao; Kang, Juhee; Tasci, Asli - In: Journal of travel and tourism marketing 34 (2017) 9, pp. 1261-1273
Persistent link: https://www.econbiz.de/10011759016
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Improving consumer commitment through the integration of self-service technologies : a transcendent consumer experience perspective
Wei, Wei; Torres, Edwin; Hua, Nan - In: International journal of hospitality management 59 (2016), pp. 105-115
Persistent link: https://www.econbiz.de/10011609958
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Measuring delightful customer experiences : the validation and testing of a customer delight scale along with its antecedents and effects
Torres, Edwin N.; Zhang, Tingting; Ronzoni, Giulio - In: International journal of hospitality management 87 (2020), pp. 1-17
Persistent link: https://www.econbiz.de/10012241921