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~subject:"Relationship marketing"
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Relationship marketing
Konsumentenverhalten
79,057
Consumer behaviour
78,625
Children
18,370
Kinder
18,223
Migranten
14,748
Migrants
14,011
Theorie
10,171
Theory
9,942
Beziehungsmarketing
8,726
USA
8,705
United States
8,023
Markenführung
7,345
Brand management
7,342
Deutschland
7,057
Markenimage
6,520
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6,496
Germany
6,171
Online-Handel
5,385
Online retailing
5,372
Kundenzufriedenheit
5,367
Customer satisfaction
5,365
Schätzung
4,685
Social Web
4,592
Social web
4,590
Gesundheit
4,407
Estimation
4,378
Online-Marketing
4,364
Internet marketing
4,341
Health
4,329
Dienstleistungsqualität
4,288
Service quality
4,283
Brand
4,213
Markenartikel
4,208
Einzelhandel
4,091
Retail trade
4,013
Experiment
3,763
Werbewirkung
3,677
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3,637
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Han, Heesup
40
Hollebeek, Linda D.
31
Mattila, Anna S.
28
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
22
Huber, Frank
21
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Rather, Raouf Ahmad
18
Usman, Osly
17
Ahn, Jiseon
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Herrmann, Andreas
15
Khan, Imran
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
Das, Gopal
13
Evanschitzky, Heiner
13
McDonald, Heath
13
Rahman, Zillur
13
Sreejesh, S.
13
Tanford, Sarah
13
Veloutsou, Cleopatra
13
Aksoy, Lerzan
12
Bilgihan, Anil
12
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American Marketing Association
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IGI Global
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2
Friedrich-Schiller-Universität Jena
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Springer-Verlag GmbH
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Bertelsmann Stiftung
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
European Marketing Academy
1
Fraunhofer-Informationszentrum Raum und Bau
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
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Haufe-Lexware GmbH & Co. KG
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INSEAD
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Landesanstalt für Medien Nordrhein-Westfalen
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Leipziger Universitätsverlag GmbH
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Logos Verlag Berlin
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Manz'sche Verlags- und Universitätsbuchhandlung
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MultiPart Garantie AG
1
MultiPart Garantie AG <Ringsheim>
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NetLibrary, Inc
1
Nomos Verlagsgesellschaft
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Society for Consumer Psychology.
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Technische Universität Dresden
1
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Journal of retailing and consumer services
459
Journal of business research : JBR
359
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of travel and tourism marketing
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
58
Journal of service management
55
The international review of retail, distribution and consumer research
54
Journal of marketing
51
Marketing intelligence & planning
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
Services marketing quarterly
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of internet marketing and advertising : IJIMA
44
SpringerLink / Bücher
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of consumer studies
32
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ECONIS (ZBW)
8,714
BASE
1
USB Cologne (EcoSocSci)
1
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1
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date (oldest first)
1
Acculturation and consumer loyalty among immigrants : a cross-national study
Segev, Sigal
;
Ruvio, Ayalla
;
Shoham, Aviv
;
Velan, Dalia
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1579-1599
Persistent link: https://www.econbiz.de/10010429789
Saved in:
2
Acculturation and apparel store loyalty among immigrants in Western countries
Ashaduzzaman, Md
;
Jebarajakirthy, Charles
;
Das, Manish
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
5/6
,
pp. 488-519
Persistent link: https://www.econbiz.de/10012515281
Saved in:
3
The child–brand relationship : social interactions matter
Rodhain, Angélique
;
Aurier, Philippe
- In:
The journal of product & brand management
25
(
2016
)
1
,
pp. 84-97
Persistent link: https://www.econbiz.de/10011563041
Saved in:
4
Is brand loyalty really present in the
children
's market? : a comparative study from Indonesia, Portugal, and Brazil
Haryanto, Jony Oktavian
;
Moutinho, Luiz
;
Coelho, Arnaldo
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4020-4032
Persistent link: https://www.econbiz.de/10011553877
Saved in:
5
The influence of childhood engagement in the context of hospitality service failure evaluation
Papen, Marie-Christin
;
Siems, Florian
;
Kunz, Werner H.
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 403-425
Persistent link: https://www.econbiz.de/10012201438
Saved in:
6
The reverse socialization of sport fans : how
children
impact their parents’ sport fandom
Hyatt, Craig
;
Kerwin, Shannon
;
Hoeber, Larena
; …
- In:
Journal of sport management : the official journal of …
32
(
2018
)
6
,
pp. 542-554
Persistent link: https://www.econbiz.de/10011943515
Saved in:
7
Marken-Kids : Neues über die Erlebniswelt und das Markenbewusstsein der 8- bis 14-Jährigen
Lindstrom, Martin
;
Seybold, Patricia B.
-
2003
Persistent link: https://www.econbiz.de/10001768691
Saved in:
8
Mum or bub? : which influences breastfeeding loyalty
Parkinson, Joy
;
Russell-Bennett, Rebekah
;
Previte, Josephine
- In:
Australasian marketing journal
20
(
2012
)
1
,
pp. 16-23
Persistent link: https://www.econbiz.de/10009508016
Saved in:
9
Bidding for WIC infant formula contracts : do non-WIC customers subsidize WIC customers?
Davios, David E.
- In:
American journal of agricultural economics
94
(
2012
)
1
,
pp. 80-96
Persistent link: https://www.econbiz.de/10009491712
Saved in:
10
Beziehungsmarketing mit jungen Zielgruppen : Grundlagen, Strategien, Praxisbeispiele
Zanger, Cornelia
(
ed.
);
Griese, Kai-Michael
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001494514
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