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A study of team orientation in global purchasing

Tomas M. Hult, G.; Nichols, Ernest L. - In: Journal of Business & Industrial Marketing 14 (1999) 3, pp. 194-212

Develops and tests a model of team orientation in the global purchasing process of a Fortune 500 multinational services organization. Based on a sample of 179 domestic and 167 international strategic business units (SBUs), the results indicate that team orientation in a purchasing unit is...

Persistent link: https://www.econbiz.de/10014843370

The effect of global leadership on purchasing process outcomes

Tomas M. Hult, G.; Ferrell, O.C.; Schul, Patrick L. - In: European Journal of Marketing 32 (1998) 11/12, pp. 1029-1050

This study examines the effects of transformational and transactional leadership behaviors on cycle time, customer orientation, and relationship commitment in the purchasing process of a multinational services organization. The focus is on the activities and relationships between the...

Persistent link: https://www.econbiz.de/10014723299

Company and customer relations

Orr, Linda M. (contributor); Keillor, Bruce D. (contributor) - 2007

Persistent link: https://www.econbiz.de/10003518501

Managing quality and customer trust in the e-retailing servicescape

Bateman, Patrick J.; Ulusoy, Emre; Keillor, Bruce D. - In: International journal of electronic marketing and … 8 (2017) 3, pp. 232-257

Persistent link: https://www.econbiz.de/10011849094

Relationship‐oriented characteristics and individual salesperson performance

Keillor, Bruce D.; Stephen Parker, R.; Pettijohn, Charles E. - In: Journal of Business & Industrial Marketing 15 (2000) 1, pp. 7-22

One of the recent trends in sales research has been a growing focus on relationally based buyer‐seller interactions. Although existing sales literature is in general agreement as to the theoretical composition of buyer‐seller relationships, a lack of empirical evidence exists for the...

Persistent link: https://www.econbiz.de/10014842603

Editorial: Market-focused sustainability : market orientation plus!

Hult, G. Tomas M. - In: Journal of the Academy of Marketing Science 39 (2011) 1, pp. 1-6

Persistent link: https://www.econbiz.de/10008909614

A synthesis of contemporary market orientation perspectives

Lafferty, Barbara A.; Hult, G. Tomas M. - 2009

Persistent link: https://www.econbiz.de/10003835826

An analysis of operations-oriented drivers of customer loyalty for two service channels

Prud'homme, Andrea M.; Boyer, Kenneth K.; Hult, G. Tomas M. - In: Direct marketing : an international journal 1 (2007) 2, pp. 78-101

Persistent link: https://www.econbiz.de/10003936938

Cross-national differences in consumer satisfaction : mobile services in emerging and developed markets

Morgeson, Forrest V., III.; Sharma, Pratyush Nidhi; … - In: Journal of international marketing 23 (2015) 2, pp. 1-24

Persistent link: https://www.econbiz.de/10011292300

Turning complaining customers into loyal customers: moderators of the complaint handling-customer loyalty relationship

Morgeson, Forrest V., III.; Hult, G. Tomas M.; Mithas, Sunil - In: Journal of marketing 84 (2020) 5, pp. 79-99

Persistent link: https://www.econbiz.de/10012271494