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Themen des Mittelstandes
Obermeier, Thomas (ed.); Schäfer, Hubert (contributor) - 2001
Persistent link: https://www.econbiz.de/10001607569
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Entrepreneurial marketing : competing by challenging conventions
Chaston, Ian - 2000 - 1. publ.
Persistent link: https://www.econbiz.de/10001421597
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An exploratory study conceptualising marketing thought in entrepreneurial medium-sized firms in high-tech and conventional industries in France, Germany and Italy
Perks, Keith J.; Shukla, Paurav - In: International journal of entrepreneurship and small business 6 (2008) 2, pp. 192-211
Persistent link: https://www.econbiz.de/10003743267
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Do young growth companies need strategic marketing-planning? Review of the State of the art
Sager, Bernadette - In: The Entrepreneurship-Innovation-Marketing Interface : …, (pp. 479-499). 2005
Persistent link: https://www.econbiz.de/10002685066
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Creating a successful marketing strategy for your small new business
Stasch, Stanley F. - 2010
Persistent link: https://www.econbiz.de/10008689116
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Market orientation in markets for technology
Renko, Maija - In: The entrepreneurship - innovation - marketing interface …, (pp. 57-85). 2007
Persistent link: https://www.econbiz.de/10003603295
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Entrepreneurial orientation, market orientation and internationalisation in born global small and micro-businesses
Arpa, Claire; Tiernan, Siobhan; O'Dwyer, Michele - In: International journal of entrepreneurship and small business 16 (2012) 4, pp. 455-470
Persistent link: https://www.econbiz.de/10009577146
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Special issue: New perspectives on entrepreneurial marketing
Gundolf, Katherine (contributor) - 2012
Persistent link: https://www.econbiz.de/10009577156
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Symbiotic venture and social capital : the effects of market orientation on small entrepreneur firms in China
Li, Ji; Cai, Zhenyao; Zhu, Hong; Huang, Jun; Shi, Shengping - In: South Asian journal of management : SAJM 19 (2012) 1, pp. 7-31
Persistent link: https://www.econbiz.de/10009550761