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SME
Marketingmanagement
17,087
Marketing management
16,498
Internationales Marketing
5,813
International marketing
5,713
Marketing
3,762
Consumer behaviour
3,253
Konsumentenverhalten
3,175
Theorie
2,598
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2,590
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2,046
Deutschland
2,034
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2,022
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1,957
Germany
1,939
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1,936
USA
1,704
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1,634
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1,264
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1,261
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1,227
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1,179
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1,174
KMU
1,043
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975
Innovation
941
Brand image
936
Markenimage
931
Multinationales Unternehmen
918
Welt
860
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856
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852
Werbung
822
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815
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780
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751
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696
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Gilmore, Audrey
9
Laukkanen, Tommi
9
O'Dwyer, Michele
8
Reijonen, Helen
8
Carson, David
5
Didonet, Simone Regina
5
Hirvonen, Saku
5
Jones, Rosalind
5
Kowalik, Izabela
5
Kraus, Sascha
5
Mayrhofer, Ulrike
5
Nwankwo, Sonny
5
Spillan, John E.
5
Thurasamy Ramayah
5
Ahlert, Dieter
4
Chaston, Ian
4
Crick, Dave
4
Crick, James M.
4
Gabrielsson, Mika
4
Gbadamosi, Ayantunji
4
Joensuu-Salo, Sanna
4
Kara, Ali
4
Knight, Gary A.
4
Kranzusch, Peter
4
Mohammad Falahat
4
Morrish, Sussie C.
4
Nakos, George
4
Pleśniak, Agnieszka
4
Tuominen, Sasu
4
Weerawardena, Jay
4
Agyapong, Ahmed
3
Altinay, Levent
3
Anderson, Stephen J.
3
Blesa, Andreu
3
Boso, Nathaniel
3
Brenner, Hatto
3
Brouthers, Keith D.
3
Cadogan, John W.
3
Dominguez, Noémie
3
Elbanna, Said
3
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CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales
2
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2
Institut für Marketing und Trendanalysen <Gutau>
2
Macquarie University / Department of Economics
2
Asia-Pacific Economic Cooperation
1
Bergische Universität Wuppertal / Lehr- und Forschungsgebiet Bauwirtschaft
1
Bildungswissenschaftliche Hochschule Flensburg
1
Campus Verlag
1
Deutscher Taschenbuch-Verlag <München>
1
Deutschland / Bundesministerium für Wirtschaft
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Economisch Instituut voor het Midden- en Kleinbedrijf / Small Business Research and Consultancy
1
Europäische Kommission / Generaldirektion Unternehmenspolitik, Handel, Tourismus und Sozialwirtschaft
1
FESTLAND Buch- und Kunstverlag Ingrid Peternell-Eder
1
IGI Global
1
Ifo-Institut für Wirtschaftsforschung
1
Institut für Weltwirtschaft
1
Instituto de Investigaciones en Ciencias Económicas <San José, Costa Rica>
1
International Development Research Centre
1
International Trade Centre
1
Italien / Ministero dell'Industria, del Commercio e dell'Artigianato
1
Katolicki Uniwersytet Lubelski Jana Pawła II
1
Lüneburger Mittelstands-Symposium <1, 1988, Lüneburg>
1
Marketing zwischen Theorie und Praxis e.V.
1
Mittelstandssymposium
1
OECD
1
Seminar für Handwerkswesen an der Universität Göttingen / Außenwirtschaftliche Abteilung
1
Seminar on Assistance to SMEs for Enhancing Their Capacity for Export Marketing <1997, Peking>
1
Springer Fachmedien Wiesbaden
1
University of Minnesota under the Small Business Administration Management Research Grant Program
1
Universität Duisburg <1980-2002>
1
Universität Duisburg <1980-2002> / Institut für Ostasienwissenschaften
1
Universität Freiburg <Schweiz>
1
Universitätsverlag Ilmenau
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
Weltbank / Policy Research Department / Finance and Private Sector Development Division
1
Westfälische Wilhelms-Universität Münster / Institut für Genossenschaftswesen
1
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Published in...
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Journal of business research : JBR
29
Journal of strategic marketing
22
Industrial marketing management : the international journal for industrial and high-tech firms
16
Cogent business & management
14
Journal of research in marketing and entrepreneurship
14
International marketing review
13
Marketing intelligence & planning
13
International journal of entrepreneurship and small business
12
Journal of small business and enterprise development
12
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
12
The journal of business & industrial marketing
12
European journal of marketing : EJM
11
International business review : the official journal of the European International Business Academy
10
Entrepreneurship marketing : principles and practice of SME marketing
9
Journal of global marketing
9
Journal of research in marketing and entrepreneurship : JRME
9
Journal of small business strategy
9
International entrepreneurship and management journal
8
Europäische Hochschulschriften / 5
7
European journal of international management : EJIM
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
Small business economics : an entrepreneurship journal
6
The journal of brand management : an international journal
6
Entrepreneurial business and economics review : EBER
5
Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
5
International journal of economic perspectives : IJEP
5
International journal of globalisation and small business : IJGSB
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
Journal of international entrepreneurship
5
Management research review
5
Marketing in kleinen und mittleren Unternehmen
5
Small enterprise research : SER ; the Journal of SEAANZ
5
SpringerLink / Bücher
5
The marketing review
5
Asia Pacific journal of marketing and logistics
4
European research studies
4
International business and economics research journal
4
International journal of innovation management
4
International small business journal : researching entrepreneurship
4
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Source
All
ECONIS (ZBW)
1,043
RePEc
2
Other ZBW resources
1
Showing
1
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1
Determinanty exportnej marketingovej stratégie : analýza malých a stredných podnikov v Slovenskej Republike
Lesáková, Dagmar
- In:
Ekonomické rozhl'ady
37
(
2008
)
3
,
pp. 285-295
Persistent link: https://www.econbiz.de/10003773818
Saved in:
2
The roles of geographical indications in the internationalisation process of agri-food products
Belletti, Giovanni
;
Burgassi, Tunia
;
Manco, Elisabetta
; …
- In:
International marketing and trade of quality food products
,
(pp. 201-221)
.
2009
Persistent link: https://www.econbiz.de/10003835824
Saved in:
3
Standardization versus adaptation of the marketing mix strategy in SME exports
Larimo, Jorma
;
Kontkanen, Minnie
- In:
Resources, efficiency and globalization
,
(pp. 193-211)
.
2010
Persistent link: https://www.econbiz.de/10003946142
Saved in:
4
The effects of entrepreneurial marketing on born global performance
Kocak, Akin
;
Abimbola, Temi
- In:
International marketing review
26
(
2009
)
4/5
,
pp. 439-452
Persistent link: https://www.econbiz.de/10009523110
Saved in:
5
International orientation, marketing mix, and the performance of international German 'mittelstand' companies
Kraft, Patricia
;
Dowling, Michael
;
Helm, Roland
- In:
International journal of business and globalisation : IJBG
8
(
2012
)
3
,
pp. 293-315
Persistent link: https://www.econbiz.de/10009733152
Saved in:
6
Export performance : multiple predictors and multiple measures approach
Kahiya, Eldrede Tinashe
;
Dean, David L.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 378-407
Persistent link: https://www.econbiz.de/10010384991
Saved in:
7
Marketing in Greece : the reasons of its underdevelopment
Rivero, Orlando
;
Theodore, John
- In:
International business and economics research journal
12
(
2013
)
7
,
pp. 793-797
Persistent link: https://www.econbiz.de/10009785463
Saved in:
8
Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
Saved in:
9
Market intelligence effect on perceived psychic distance, strategic behaviours and export performance in industrial SMEs
Navarro García, Antonio
;
Peris-Oritz, Marta
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 365-380
Persistent link: https://www.econbiz.de/10011523976
Saved in:
10
Entrepreneurial orientation, marketing capabilities and performance : the moderating role of competitive intensity on Latin American international new ventures
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2040-2051
Persistent link: https://www.econbiz.de/10011471672
Saved in:
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