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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
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A parsimonious instrument for predicting students' intent to pursue a sales career : scale development and validation
Peltier, James
;
Cummins, Shannon
;
Pomirleanu, Nadia
; …
- In:
Journal of marketing education : JME
36
(
2014
)
1
,
pp. 62-74
Persistent link: https://www.econbiz.de/10010345560
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2
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
3
Omni-channel research framework in the context of personal selling and sales management : a review and research extensions
Cummins, Shannon
;
Peltier, James
;
Dixon, Andrea
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10011555492
Saved in:
4
A review of the interactive marketing literature in the context of personal selling and sales management : a research agenda
Rodriguez, Michael
;
Dixon, Andrea L.
;
Peltier, James
- In:
Journal of research in interactive marketing : …
8
(
2014
)
4
,
pp. 294-308
Persistent link: https://www.econbiz.de/10010433947
Saved in:
5
Understanding students' decision-making process when considering a sales career : a comparison of models pre- and post-exposure to sales professionals in the classroom
Cummins, Shannon
;
Peltier, James
- In:
Journal of personal selling & sales management : JPSSM
41
(
2021
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012483625
Saved in:
6
Sales education and Training 2.0
Peltier, James
;
Deeter-Schmelz, Dawn R.
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 195-197
Persistent link: https://www.econbiz.de/10012391629
Saved in:
7
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10013041733
Saved in:
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