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Qualitätsmanagement in Direktbanken : die Synthese von Unternehmens- und Kundenorientierung
Meigel-Schleiff, Christina - 2001 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001550496
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Die Steuerung von Kundenintegrationsprozessen : Effizienz in Dienstleistungsunternehmen
Fließ, Sabine - 2001 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001601541
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Managing revenue across retail channels : the interplay of service performance and direct marketing
Lund, Donald J.; Marinova, Detelina - In: Journal of marketing 78 (2014) 5, pp. 99-118
Persistent link: https://www.econbiz.de/10010419895
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Assessing service quality at wineries and cellar doors through service mapping
Carlsen, Jack - In: International journal of wine business research : IJWBR 23 (2011) 3, pp. 271-290
Persistent link: https://www.econbiz.de/10009315737
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Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish; Sahu, G. P. - In: International journal of business innovation and research 9 (2015) 4, pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
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Factors affecting relationship marketing in creating customer loyalty in the hospital services business
Afifi, Iqbal; Amini, Ahdia - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 91-108
Persistent link: https://www.econbiz.de/10012106926
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A holistic view of the use of corporate culture conveyed by internal marketing for enhancing stability, sustainability and consistency in service quality
Botha, J. A. R. - In: Investment management and financial innovations 13 (2016) 3, pp. 248-257
Persistent link: https://www.econbiz.de/10011666826
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Relationship quality and its causal link to service value, satisfaction, and word-of-mouth
Lee, Younghan - In: Services marketing quarterly 37 (2016) 3, pp. 171-184
Persistent link: https://www.econbiz.de/10011537851
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Patient loyalty to healthcare organizations : relationship marketing and satisfaction
Astuti, Herni Justiana; Nagase, Keisuke - In: International journal of management and marketing … 7 (2014) 2, pp. 39-56
Persistent link: https://www.econbiz.de/10010429281
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Perceived value, reputation, trust, and switching costs as determinants of customer retention
Milan, Gabriel Sperandio; Eberle, Luciene; Bebber, Suélen - In: Journal of relationship marketing : innovations & … 14 (2015) 2, pp. 109-123
Persistent link: https://www.econbiz.de/10011304645