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Collectivism and social influence in the buying decision : a four-country study of inter- and intra-national differences
Kongsompong, Kritika; Green, Robert T.; Patterson, Paul G. - In: Australasian marketing journal 17 (2009) 3, pp. 142-149
Persistent link: https://www.econbiz.de/10003886511
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Developing and validating AFFINITY : a new scale to measure consumer affinity toward foreign countries
Wongtada, Nittaya; Rice, Gillian; Bandyopadhyay, Subir - In: Journal of international consumer marketing 24 (2012) 3, pp. 147-167
Persistent link: https://www.econbiz.de/10009566969
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Cultural differences in consumer impatience
Chen, Haipeng; Ng, Sharon; Rao, Akshay R. - 2009
Persistent link: https://www.econbiz.de/10003785566
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Cultural differences in consumer impatience : Report No. 03-122
Chen, Haipeng; Ng, Sharon; Rao, Akshay R. - In: MSI reports : working paper series (2003) 4, pp. 57-73
Persistent link: https://www.econbiz.de/10002090533
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Cultural consideration in branding strategy of Chinese patent medicine : field study in Singapore, Guangzhou and Hong Kong
Zhang, Nan; Liu, Jingjing; Hu, Hao; Wang, Yitao - In: Journal of medical marketing : device, diagnostic and … 13 (2013) 3, pp. 160-170
Persistent link: https://www.econbiz.de/10009791596
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Internal service quality within the different Chinese subcultures : a comparison between Taiwan, China, and Singapore
Jeng, Don Jyh-Fu; Kuo, Sky Fang-wen - In: Service business 6 (2012) 4, pp. 425-458
Persistent link: https://www.econbiz.de/10009663625
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Zone of tolerance as an effective management tool to assess service quality in Singapore's stockbroking industry
Lobo, Antonio - In: Services marketing quarterly 30 (2009) 1, pp. 39-53
Persistent link: https://www.econbiz.de/10003839173
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Rice-buying behavior of Chinese people in mainland China, Hong Kong, Singapore, and Canada
Lee, Tzong-ru; Hsiao, Hsin-I; Hsu, Min Chih; Ganesh, K. - In: Journal of food products marketing 21 (2015) 2, pp. 193-212
Persistent link: https://www.econbiz.de/10011432158
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The influence of face and group orientation on the perception of luxury goods : a four market study of East Asian consumers
Monkhouse, Lien Le; Barnes, Bradley R.; Stephan, Ute - In: International marketing review 29 (2012) 6, pp. 647-672
Persistent link: https://www.econbiz.de/10009678937
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Targeting e-commerce to Chinese audiences and markets : managing cultural and regional challenges
Hsu, Jeffrey - In: Emerging topics and technologies in information sytems, (pp. 88-101). 2009
Persistent link: https://www.econbiz.de/10003815346