Similar Search Results

Beyond adoption intention : online communities and member motivation to contribute longitudinally

Wang, Xuequn; Clay, Paul F. - In: Journal of organizational computing and electronic commerce 22 (2012) 3, pp. 215-236

Persistent link: https://www.econbiz.de/10009581471

How to regulate individuals' privacy boundaries on social network sites : a cross-cultural comparison

Liu, Zilong; Wang, Xuequn - In: Information & management : the internat. journal of … 55 (2018) 8, pp. 1005-1023

Persistent link: https://www.econbiz.de/10011947010

When I feel invaded, I will avoid it : the effect of advertising invasiveness on consumers’ avoidance of social media advertising

Niu, Xingchen; Wang, Xuequn; Liu, Zilong - In: Journal of retailing and consumer services 58 (2021), pp. 1-9

Persistent link: https://www.econbiz.de/10012431592

Towards an ethical and trustworthy social commerce community for brand value co-creation : a trust-commitment perspective

Wang, Xuequn; Tajvidi, Mina; Lin, Xiaolin; Hajli, Nick - In: Journal of business ethics : JBE 167 (2020) 1, pp. 137-152

Persistent link: https://www.econbiz.de/10012316432

Self-regulation deficiency in predicting problematic use of mobile social networking apps : the role of media dependency

Liu, Zilong; Lin, Xiaolin; Wang, Xuequn; Wang, Tianhua - In: Decision sciences 53 (2022) 5, pp. 827-855

Persistent link: https://www.econbiz.de/10013464350

Creating value for customers through engagement and participation in brand communities

Loureiro, Sandra Maria Correia; Pires, Ana Regina; … - In: International journal of business performance management 16 (2015) 2/3, pp. 114-132

Persistent link: https://www.econbiz.de/10011316447

Virtual atmosphere : the effect of pleasure, arousal, and delight on word-of-mouth

Loureiro, Sandra Maria Correia; Ribeiro, Lara - In: Journal of promotion management : JPM 20 (2014) 4, pp. 452-469

Persistent link: https://www.econbiz.de/10010489058

The role of commitment amongst tourists and intelligent virtual assistants

Loureiro, Sandra Maria Correia; Bilro, Ricardo Godinho - In: Journal of promotion management : innovations in … 28 (2022) 2, pp. 175-188

Persistent link: https://www.econbiz.de/10012801964

The effectiveness of e-word-of-mouth communication about smartphones purchase intention : digital influencer

Rosário, João Ferreira do; Loureiro, Sandra Maria Correia - In: International journal of internet marketing and … 15 (2021) 4, pp. 429-449

Persistent link: https://www.econbiz.de/10012670680

Exploring the power of electronic word-of-mouth in the services industry

Loureiro, Sandra Maria Correia (ed.); … - 2020

"This book examines the importance and the effective utilization of eWOM content for the positioning of products and services that illustrate the value of user generated content for influencing customer decision making in diverse business sectors"--

Persistent link: https://www.econbiz.de/10012394328