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Social web
Consumer behaviour
82,319
Konsumentenverhalten
79,838
Relationship marketing
26,022
Beziehungsmarketing
25,347
Electronic Commerce
23,113
E-commerce
20,731
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17,719
Customer satisfaction
15,327
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15,118
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13,861
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13,742
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13,665
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11,139
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11,094
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9,545
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9,126
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8,900
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8,505
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8,453
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8,443
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7,763
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7,327
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7,172
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7,146
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7,125
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6,612
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6,541
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6,351
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4,588
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4,586
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4,442
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4,402
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4,002
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3,998
Lieferantenmanagement
3,980
Supplier relationship management
3,977
Werbewirkung
3,779
Emotion
3,749
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18
Law, Chun Hung Roberts
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Loureiro, Sandra Maria Correia
17
Martínez-López, Francisco J.
16
Harrigan, Paul
15
Hollebeek, Linda D.
15
Agnihotri, Raj
14
Flavián Blanco, Carlos
14
Ozuem, Wilson
13
Rita, Paulo
13
Casaló, Luis V.
11
Gázquez-Abad, Juan Carlos
11
Ranfagni, Silvia
11
Thaichon, Park
11
Ahuja, Vandana
10
Füller, Johann
10
Itani, Omar S.
10
Lorenzo-Romero, Carlota
10
Seo, Yuri
10
Akram, Umair
9
Bigné Alcañiz, J. Enrique
9
Constantinides, Efthymios
9
Heinemann, Gerrit
9
Hennig-Thurau, Thorsten
9
Liang, Sai
9
Qiu, Liangfei
9
Schivinski, Bruno
9
Stephen, Andrew T.
9
Turban, Efraim
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Vrontis, Demetris
9
Bilgihan, Anil
8
Conduit, Jodie
8
Dholakia, Utpal M.
8
Dolan, Rebecca
8
Dolen, Willemijn M. van
8
Ghose, Anindya
8
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Steria Mummert Consulting AG
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Technische Universität Dresden
3
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3
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2
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F.A.Z.-Institut für Management-, Markt- und Medieninformationen
2
Information Resources Management Association
2
OECD
2
Organisation for Economic Co-operation and Development
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Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
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Technische Universität Braunschweig
2
epubli GmbH
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Books on Demand GmbH <Norderstedt>
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Carl Heymanns Verlag
1
Center of Market Oriented Product and Production Management
1
Deutsches Forschungsinst. f. öffentl. Verwaltung Speyer
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
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ENTER 2023 eTourism Conference <30., 2023, Johannesburg>
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ENTER <22., 2015, Lugano>
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1
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1
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Journal of business research : JBR
262
Journal of retailing and consumer services
188
International journal of internet marketing and advertising : IJIMA
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
96
Technological forecasting & social change : an international journal
81
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
71
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
71
The journal of product & brand management
60
Journal of promotion management : innovations in planning and applied research
57
Journal of internet commerce
56
Journal of marketing communications
55
Journal of management information systems : JMIS
54
Information systems research : ISR
53
Industrial marketing management : the international journal for industrial and high-tech firms
52
International journal of electronic marketing and retailing : IJEMR
51
Electronic commerce research
50
International journal of advertising : the review of marketing communications
48
Journal of electronic commerce research : JECR
48
Psychology & marketing
47
International journal of hospitality management
46
The journal of brand management : an international journal
45
SpringerLink / Bücher
44
International journal of electronic commerce : IJEC
42
Marketing intelligence & planning
42
Journal of marketing management : JMM ; journal of the Academy of Marketing
40
Journal of strategic marketing
40
International journal of business information systems : IJBIS
39
International journal of consumer studies
39
Journal of marketing management : MM
39
Journal of travel and tourism marketing
39
Journal of marketing
38
Cogent business & management
36
Business horizons
35
International journal of technology marketing : IJTMkt
35
Tourism management : research, policies, practice
34
Asia Pacific journal of marketing and logistics
31
International journal of contemporary hospitality management
31
International journal of e-business research : an official publication of the Information Resources Management Association
31
Management science : journal of the Institute for Operations Research and the Management Sciences
31
Journal of hospitality marketing & management
30
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ECONIS (ZBW)
7,142
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1
Online social shopping : the impact of attitude, customer information quality, effectiveness of information content and perceived social prescence
Daliri, Esmaeil
;
Sajad Rezaei
;
Wan Khairuzzaman Wan Ismail
- In:
International journal of business environment : IJBE
6
(
2014
)
4
,
pp. 426-450
Persistent link: https://www.econbiz.de/10010492051
Saved in:
2
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul
;
Jebarajakirthy, Charles
;
Shankar, Amit
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
Saved in:
3
Impact of satisfaction with e-retailers' touch points on purchase behavior : the moderating effect of search and experience product type
Lim, Jeen-su
;
Aali, Abdulrahman Yousef al-
;
Heinrichs, …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 225-235
Persistent link: https://www.econbiz.de/10011339344
Saved in:
4
Understanding the impact of online customers' shopping experience on online impulsive buying : a study on two leading e-commerce platforms
Gulfraz, Muhammad Bilal
;
Sufyan, Muhammad
;
Mustak, Mekhail
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013366249
Saved in:
5
Customer experience through online reviews from TripAdvisor : the case of Orlando theme parks
Costa, Sara Morgado da
;
Moro, Sérgio
;
Rita, Paulo
; …
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
1
,
pp. 48-77
Persistent link: https://www.econbiz.de/10013503841
Saved in:
6
Creating effective online customer experiences
Bleier, Alexander
;
Harmeling, Colleen M.
;
Palmatier, …
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
Saved in:
7
Exploring customer sentiment regarding online retail services : a topic-based approach
Wu, Jia-Jhou
;
Chang, Sue-Ting
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012269081
Saved in:
8
The case of Amazon.com : towards a conceptual framework of online customer service experience (OCSE) using the emerging consensus technique (ECT)
Klaus, Philipp
- In:
The journal of services marketing
27
(
2013
)
6
,
pp. 443-457
Persistent link: https://www.econbiz.de/10010198163
Saved in:
9
Responding to negative online reviews : the effects of hotel responses on customer inferences of trust and concern
Sparks, Beverley
;
So, Kevin Kam Fung
;
Bradley, Graham L.
- In:
Tourism management : research, policies, practice
53
(
2016
),
pp. 74-85
Persistent link: https://www.econbiz.de/10011440024
Saved in:
10
Effect of social support on customer satisfaction and citizenship behavior in online brand communities : the moderating role of support source
Zhu, Dong Hong
;
Sun, Hui
;
Chang, Ya Ping
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 287-293
Persistent link: https://www.econbiz.de/10011528724
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