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Business performance and social media : love or hate?
Paniagua, Jordi; Sapena, Juan - In: Business horizons 57 (2014) 6, pp. 719-728
Persistent link: https://www.econbiz.de/10010433300
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Social networking : how small organisations are using Facebook and Twitter in engaging customers
Komodromos, Marcos - In: International journal of technology marketing : IJTMkt 12 (2017) 2, pp. 142-150
Persistent link: https://www.econbiz.de/10011745963
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The many faces of social media in business and economics research : taking stock of the literature and looking into the future
Tumasjan, Andranik - In: Journal of economic surveys 38 (2024) 2, pp. 389-426
Persistent link: https://www.econbiz.de/10014516922
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Drivers and outcomes of brand relationship quality in the context of online social networks
Pentina, Iryna; Gammoh, Bashar S.; Zhang, Lixuan; … - In: International journal of electronic commerce : IJEC 17 (2012/13) 3, pp. 63-86
Persistent link: https://www.econbiz.de/10009745720
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Social networking and HRD
Roberts, Gaenor; Sambrook, Sally - In: Human resource development international : enhancing … 17 (2014) 5, pp. 577-587
Persistent link: https://www.econbiz.de/10010506002
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Social network reputation management : an international study
Becker, Kip; Nobre, Helena - In: Journal of promotion management : JPM 20 (2014) 4, pp. 436-451
Persistent link: https://www.econbiz.de/10010489060
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Social media capital and civic engagement : does type of connection matter?
Lee, Young-Joo - In: International review on public and non-profit marketing 19 (2022) 1, pp. 167-189
Persistent link: https://www.econbiz.de/10013168685
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Use of social networking sites for B school marketing : an empirical analysis
Bhandari, Ravneet Singh - In: International journal of business and globalisation : IJBG 33 (2023) 3, pp. 344-361
Persistent link: https://www.econbiz.de/10014232785
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Will Facebook save or destroy social capital? : an empirical investigation into the effect of online interactions on trust and networks
Sabatini, Fabio; Sarracino, Francesco - 2013
sociability. We find that participation in SNSs such as Facebook and Twitter has a positive effect on face to face interactions …
Persistent link: https://www.econbiz.de/10010222317
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Investigating the influences of social overload and task complexity on user engagement decrease
Zhang, Xin; Ding, Xiao-yan; Wang, Gao Shan; Ma, Liang - In: Total quality management & business excellence 31 (2020) 16, pp. 1774-1787
Persistent link: https://www.econbiz.de/10012385059