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~subject:"Sportveranstaltung"
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Sportveranstaltung
Online-Marketing
13,265
Internet marketing
13,149
Social Web
6,288
Social web
6,280
Consumer behaviour
6,137
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6,126
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3,098
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2,533
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2,528
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2,434
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2,336
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2,317
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2,190
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2,087
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2,069
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2,015
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2,014
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1,871
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1,868
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1,829
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1,827
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1,621
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1,441
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1,436
Sport
1,414
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1,369
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1,358
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1,351
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1,249
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1,242
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1,057
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1,045
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1,045
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1,009
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997
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993
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Maennig, Wolfgang
77
Matheson, Victor A.
29
Feddersen, Arne
23
Parent, Milena M.
23
Wicker, Pamela
22
Humphreys, Brad R.
20
Nufer, Gerd
19
Preuß, Holger
18
Andreff, Wladimir
17
Filo, Kevin
17
O'Reilly, Norm
17
Funk, Daniel C.
16
Szymanski, Stefan
16
Briskorn, Dirk
15
Dilger, Alexander
15
Kaplanidou, Kyriaki
13
Kavetsos, Georgios
13
Ours, Jan C. van
13
Pawlowski, Tim
12
Walker, Matthew
12
Breuer, Christoph
11
Fairley, Sheranne
11
Ko, Yong Jae
11
Richter, Felix
11
Schreyer, Dominik
11
Depken, Craig A.
10
Dolan, Paul
10
Ehrmann, Michael
10
Heere, Bob
10
Inoue, Yuhei
10
Jansen, David-Jan
10
Leopkey, Becca
10
Nadeau, John
10
Popp, Nels
10
Séguin, Benoit
10
Vierhaus, Christopher
10
Chalip, Laurence Hilmond
9
Coates, Dennis
9
Desbordes, Michel
9
Kim, Yu Kyoum
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National Bureau of Economic Research
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3
Edward Elgar Publishing
2
World Bank
2
ATOUT France <Paris>
1
Academia Verlag
1
Arbeitskreis Sportökonomie / Jahrestagung <25., 2022, Bonn>
1
Books on Demand GmbH <Norderstedt>
1
CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Studienrichtung Rechnungswesen & Controlling
1
Committee on Foreign Affairs, House of Representatives
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Deutsche Verkehrswissenschaftliche Gesellschaft
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Europäische Kommission / Statistisches Amt
1
Fachhochschule Schmalkalden
1
Frankreich / Cour des comptes
1
Frankreich / Section des Activités Économiques
1
Fórum Nacional <22, 2010, Rio de Janeiro>
1
Großbritannien / Department for Culture, Media and Sport
1
Hamburg / Rechnungshof
1
Hamburger Symposium für Sport, Ökonomie und Medien <14., 2014, Hamburg>
1
Hamburger Workshop Sport und Ökonomie <1, 2001, Hamburg>
1
Hamburgisches WeltWirtschaftsInstitut
1
Heidelberger Sportbusiness-Forum <3, 1999, Heidelberg>
1
IGI Global
1
Institut für Wirtschaftspolitik <Hamburg>
1
International Olympic Committee
1
Kölner Kolloquium zur Wirtschaftskriminalität <3., 2017, Köln-Wahn>
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Niederer, Kraft & Frey <Zürich>
1
Nomos Verlagsgesellschaft
1
OECD
1
Olympic Games
1
Overseas Development Institute
1
Royal Institute of International Affairs / Energy and Environmental Programme
1
Session on "The Economic History of the Sports Sector" <2018, Boston, Mass>
1
Sibirskij Federalʹnyj Universitet
1
Sport, Prestige, Profit <Veranstaltung> <2021, Online>
1
University of Strathclyde / Department of Economics
1
Universität Bern / Forschungsinstitut für Freizeit und Tourismus
1
Wirtschaftskammer Steiermark / Institut für Wirtschafts- und Standortentwicklung Steiermark
1
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Journal of sports economics
122
European Sport management quarterly : ESMQ
110
Journal of sport management : the official journal of the North American Society of Sport Management
97
International journal of sport management and marketing : IJSMM
92
Sport marketing quarterly : preferred journal of the Sport Marketing Association
77
Sport management review
73
International journal of sport finance
60
International journal of sports marketing & sponsorship
59
Tourism management : research, policies, practice
44
Applied economics
27
International journal of event and festival management
25
Hamburg contemporary economic discussions
24
Journal of business research : JBR
23
SpringerLink / Bücher
18
Sport, Business and Management : an international journal ; SBM
17
Tourism economics : the business and finance of tourism and recreation
16
Journal of travel and tourism marketing
15
Applied economics letters
14
Event- und Impaktforschung
14
Faculty research series / Holy Cross, Economics and Accounting
14
Tourism management perspectives : TMP
14
Hamburg Contemporary Economic Discussions
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
12
European journal of operational research : EJOR
11
Discussion paper series / IZA
10
Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
10
International journal of forecasting
10
Journal of advertising research
10
Journal of promotion management : JPM
10
Research
10
Sports event management : the Caribbean experience
10
African journal of business and economic research : AJBER
8
European journal of marketing : EJM
8
IZA Discussion Paper
8
Asian economic policy review : AEPR
7
International journal of advertising : the quarterly review of marketing communications
7
Journal of hospitality marketing & management
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Springer eBook Collection
7
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ECONIS (ZBW)
2,450
USB Cologne (EcoSocSci)
29
EconStor
22
BASE
2
OLC EcoSci
2
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1
The role of Web site content on motive and attitude change for sport events
Filo, Kevin
;
Funk, Daniel C.
;
Hornby, Glen
- In:
Journal of sport management : the official journal of …
23
(
2009
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10003811701
Saved in:
2
Understanding purchasing intentions in secondary sport ticket websites
Ahn, Taesoo
;
Suh, Young Ik
;
Lee, Jin Kyun
;
Pedersen, Paul M.
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10010489113
Saved in:
3
Acceptance, motivations, and usage of social media as a marketing communications tool amongst employees of sport national governing bodies
Eagleman, Andrea N.
- In:
Sport management review
16
(
2013
)
4
,
pp. 488-497
Persistent link: https://www.econbiz.de/10010239249
Saved in:
4
Towards the regulation and restriction of ambush marketing? : the first truly social and digital mega sports event ; Olympic Games, London 2012
Chanavat, Nicolas
;
Desbordes, Michel
- In:
International journal of sports marketing & sponsorship
15
(
2014
)
3
,
pp. 151-160
Persistent link: https://www.econbiz.de/10010384222
Saved in:
5
Activating a gloval sport sponsorship with social media : an analysis of TOP sponsors, Twitter, and the 2014 Olympic Games
Abeza, Gashaw
;
Pegoraro, Ann
;
Naraine, Michael L.
; …
- In:
International journal of sport management and marketing …
15
(
2014
)
3/4
,
pp. 184-213
Persistent link: https://www.econbiz.de/10011541884
Saved in:
6
The relationship between consumer engagements with Super Bowl ad tweets and the advertisers' official Twitter accounts : a panel data analysis of 2019 Super Bowl advertisers
Noh, Yeayoung
;
Kim, Hyuksoo
;
Kim, Kihan
;
Cheong, Yunjae
- In:
International journal of advertising : the review of …
40
(
2021
)
6
,
pp. 852-869
Persistent link: https://www.econbiz.de/10012623902
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7
Sport event and destination co-branding : analysis of social media sentiment in an international, professional sport event crisis
Morgan, Ashlee
;
Wilk, Violetta
;
Sibson, Ruth
;
Willson, …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012631593
Saved in:
8
An analysis of attributes impacting consumer online sport ticket purchases in a dual-market environment
Popp, Nels
;
Shapiro, Stephen L.
;
Greenwell, T. Christopher
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 177-188
Persistent link: https://www.econbiz.de/10012815600
Saved in:
9
Exploring the components of brand equity amid declining ticket sales in Major League Baseball
Merkle, Adam C.
;
Hessick, Catherine
;
Leggett, Britton R.
; …
- In:
Journal of marketing analytics : JMA
8
(
2020
)
3
,
pp. 149-164
Persistent link: https://www.econbiz.de/10012296871
Saved in:
10
The impact of brand-event fit in virtual advertising on sport television viewers’ brand attitudes
Park, Sangchul
;
Inoue, Yuhei
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
4
,
pp. 250-263
Persistent link: https://www.econbiz.de/10012000633
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