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Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1996 - 5th ed
Persistent link: https://www.econbiz.de/10000549498
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Multinational business strategy
Dymsza, William A. - 1972
Persistent link: https://www.econbiz.de/10000556122
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Das Marketing und die Marktorientierung mittelständischer Unternehmen : Probleme und Lösungsansätze
Hass, Dirk - 1997
Persistent link: https://www.econbiz.de/10000626622
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Strategic issues in marketing
Wills, Gordon (contributor) - 1974
Persistent link: https://www.econbiz.de/10000581559
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Multinational marketing: Dimensions in strategy
Baker, James Calvin; Ryans, John K. - 1975
Persistent link: https://www.econbiz.de/10000581623
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Corporate strategy and product innovation
Rothberg, Robert R. (ed.) - 1976
Persistent link: https://www.econbiz.de/10000581819
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Marketing management and strategy : a reader
Kotler, Philip (ed.); Cox, Keith (contributor) - 1980 - Rev. ed.
Persistent link: https://www.econbiz.de/10000582543
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Segmentation and positioning for strategic marketing decisions
Myers, James H. - 1996
Persistent link: https://www.econbiz.de/10000584302
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European logistics : markets, management and strategy
Cooper, James; Browne, Michael; Peters, Melvyn J. - 1994 - 2. ed
Persistent link: https://www.econbiz.de/10000412524
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Perspectives on strategic marketing management
Kerin, Roger A. (contributor);  … - 1980
Persistent link: https://www.econbiz.de/10000413607