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Market strategies and theories of the firm
Day, George S.; Wensley, Robin - In: Handbook of marketing, (pp. 85-105). 2006
Persistent link: https://www.econbiz.de/10003335046
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Product strategies, managerial comprehension, and organizational performance
Wensley, Robin - In: Oxford review of economic policy 15 (1999) 1, pp. 33-42
Persistent link: https://www.econbiz.de/10001515996
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Diagnosing the product portfolio
Day, George S. - 2009
Persistent link: https://www.econbiz.de/10003807175
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An outside-in approach to resource-based theories
Day, George S. - In: Journal of the Academy of Marketing Science 42 (2014) 1, pp. 27-28
Persistent link: https://www.econbiz.de/10010256720
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Market driven strategy : processes for creating value
Day, George S. - 1990
Persistent link: https://www.econbiz.de/10004086464
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Analysis for strategic market decisions
Day, George S. - 1986
Persistent link: https://www.econbiz.de/10004726436
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Explaining Organic Growth Performance: Why Dynamic Capabilities Need Strategy Guidance
Day, George S. - In: The Oxford handbook of dynamic capabilities. 2018
Persistent link: https://www.econbiz.de/10013475787
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Accelerating growth with strategic innovation : putting market driving into context
Day, George S. - In: Industrial marketing management : the international … 113 (2023), pp. 341-344
Persistent link: https://www.econbiz.de/10014433608
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Market driven strategy : processes for creating value
Day, George S. - 1990
Persistent link: https://www.econbiz.de/10013467258
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Commentary on formulating strategy from the outside in
Day, George S. - In: Long range planning : LRP ; international journal of … 55 (2022) 4, pp. 1-8
Persistent link: https://www.econbiz.de/10013326847