Similar Search Results

Message framing and regulatory focus effects on destination image formation

Zhang, Meng; Zhang, Guang-yu; Gursoy, Dogan; Fu, Xiao-rong - In: Tourism management : research, policies, practice 69 (2018), pp. 397-407

Persistent link: https://www.econbiz.de/10011903546

Making sense of destination promotion : on the impact of promotional measures on overnight stays and income from tourism

Beritelli, Pietro; Laesser, Christian; Widmann, Fabian - In: Marketing efficiency in tourism : coping with volatile …, (pp. 145-157). 2006

Persistent link: https://www.econbiz.de/10003396399

Creating effective visuals for destination marketing videos : scenery vs people

Alamäki, Ari; Rhee, Cheul; Suomala, Jyrki; Kaski, Timo; … - In: Journal of vacation marketing 29 (2023) 1, pp. 141-157

Persistent link: https://www.econbiz.de/10014246957

The impact of millennium floods on vacation decisions in a coastal tourism destination : the case of South Carolina, USA

Wang, Chuhan; Sirakaya-Turk, Ercan; Aydin, Serdar - In: Tourism analysis : an interdisciplinary tourism & … 24 (2019) 2, pp. 193-211

Persistent link: https://www.econbiz.de/10012111335

Physimorphic vs. typographic logos in destination marketing : integrating destination familiarity and consumer characteristics

Roy, Subhadip; Attri, Rekha - In: Tourism management : research, policies, practice 92 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013326666

The effectiveness of the destination logo : congruity effect between logo typeface and destination stereotypes

Li, Fangxuan; Ma, Jianan - In: Tourism management : research, policies, practice 98 (2023), pp. 1-14

Persistent link: https://www.econbiz.de/10014304505

Does vivid imagination deter visitation? : the role of mental imagery processing in virtual tourism on tourists' behavior

Zheng, Chunhui; Chen, Zengxiang; Zhang, Yuling; Guo, Yongrui - In: Journal of travel research : a quarterly publication of … 61 (2022) 7, pp. 1528-1541

Persistent link: https://www.econbiz.de/10013390839

Marketing to tourists from unfriendly countries : should we even try?

Stepchenkova, Svetlana; Su, Lijuan; Shichkova, Elena - In: Journal of travel research : a quarterly publication of … 58 (2019) 2, pp. 266-282

Persistent link: https://www.econbiz.de/10011982330

Celebrity endorsements in destination marketing : a three country investigation

Roy, Subhadip; Dryl, Wioleta; Gil, Luciana de Araujo - In: Tourism management : research, policies, practice 83 (2021), pp. 1-18

Persistent link: https://www.econbiz.de/10012417492

Message framing strategies in promoting tourists' pro-environmental behavioral intentions : the interaction of social distance and message framing

Zhao, Xinxin; Yao, Yanbo; Ren, Lianping; Jia, Guangmei - In: Journal of travel and tourism marketing 40 (2023) 8, pp. 678-692

Persistent link: https://www.econbiz.de/10014447622

1
2
3
4
5
6
7
8
9
10
Next
Last