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7
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Arthur D. Little International Inc. <Wiesbaden>
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Working paper / National Bureau of Economic Research, Inc.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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International journal of hospitality management
32
The journal of brand management : an international journal
31
Journal of business research : JBR
30
Academy of Management journal : AMJ
27
Discussion paper series / IZA
21
International journal of selection and assessment
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The journal of product & brand management
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The journal of services marketing
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Journal of retailing and consumer services
20
Industrial marketing management : the international journal for industrial and high-tech firms
17
Harvard business review : HBR
16
Journal of business ethics : JOBE
16
Human performance
15
Journal of the Academy of Marketing Science
15
Journal of vocational behavior
14
Psychology & marketing
14
Harvard-Business-Manager : das Wissen der Besten
13
Journal of marketing management : MM
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Journal of marketing theory and practice
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Services marketing quarterly
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European journal of marketing : EJM
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IZA Discussion Papers
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Journal of advertising research
11
Journal of leadership & organizational studies : JLOS; official journal of the Midwest Academy of Management
11
Journal of marketing
11
Journal of service research : JSR
11
SpringerLink / Bücher
11
International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of business and psychology
10
Journal of consumer behaviour : an international research review
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Journal of sport management : the official journal of the North American Society of Sport Management
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Strategy & leadership : a publication of Strategic Leadership Forum
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Journal of economic psychology : research in economic psychology and behavioral economics
9
Journal of organizational behavior : OB ; the internat. journal of industrial, occupational and organizational psychology and behavior
9
Business horizons
8
International journal of sport management and marketing : IJSMM
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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EconStor
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7
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RePEc
1
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1
The role of attachment in building consumer-brand relationships : an empirical investigation in the utilitarian consumption context
Belaid, Samy
;
Behi, Azza Temessek
- In:
The journal of product & brand management
20
(
2011
)
1
,
pp. 37-47
Persistent link: https://www.econbiz.de/10009007096
Saved in:
2
Branding television news in a multichannel environment : an exploratory study of network news brand personality
Chan-Olmsted, Sylvia M.
;
Cha, Jiyoung
- In:
JMM : the international journal on media management
9
(
2007
)
4
,
pp. 135-150
Persistent link: https://www.econbiz.de/10003607002
Saved in:
3
I think I can, I think I can : brand use, self-efficacy, and performance
Park, Ji Kyung
;
John, Deborah Roedder
- In:
Journal of marketing research : JMR
51
(
2014
)
2
,
pp. 233-247
Persistent link: https://www.econbiz.de/10010362214
Saved in:
4
Internalizing the brand? : identity regulation and resistance at Aqua-Tilt
Russell, Stephanie
- In:
Branded lives : the production and consumption of …
,
(pp. 90-107)
.
2011
Persistent link: https://www.econbiz.de/10009384359
Saved in:
5
Symbolic brands and authenticity of identity performance
Elliott, Richard
;
Davies, Andrea
- In:
Brand culture
,
(pp. 155-170)
.
2005
Persistent link: https://www.econbiz.de/10003239380
Saved in:
6
The impact of candidate appearance and advertising strategies on election results
Hoegg, Joandrea
;
Lewis, Michael V.
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 895-909
Persistent link: https://www.econbiz.de/10009355019
Saved in:
7
How independence and interdependence moderate the self-congruity effect on brand attitude : a study of east and west
Gonzalez-Jimenez, Hector
;
Fastoso, Fernando
;
Fukukawa, Kyoko
- In:
Journal of business research : JBR
103
(
2019
),
pp. 293-300
Persistent link: https://www.econbiz.de/10012104223
Saved in:
8
Role identity and attributions of high-performing salespeople
Steward, Michelle D.
;
Hutt, Michael D.
;
Walker, Beth A.
; …
- In:
The journal of business & industrial marketing
24
(
2009
)
7
,
pp. 463-473
Persistent link: https://www.econbiz.de/10009525034
Saved in:
9
Transformational leadership as a mediator of the relationship between behavior-based control and salespeople's key outcomes : an initial investigation
Panagopoulos, Nikolaos
;
Dimitriadis, Sergios
- In:
European journal of marketing : EJM
43
(
2009
)
7/8
,
pp. 1008-1031
Persistent link: https://www.econbiz.de/10009525812
Saved in:
10
How do individual personality traits (D) influence perceived satisfaction with service for college students (C) in a casual restaurant setting (I)? : the CID framework
Jin, Naehyun
;
Lee, Seoki
;
Gopalan, Ram
- In:
Journal of hospitality marketing & management
21
(
2012
)
5/6
,
pp. 591-616
Persistent link: https://www.econbiz.de/10009621101
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