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A segmentation of online revie...
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Subject
All
USA
Electronic Commerce
23,504
E-commerce
21,111
Social Web
20,845
Social web
20,814
Consumer behaviour
18,543
Konsumentenverhalten
18,382
Customer satisfaction
15,560
Kundenzufriedenheit
13,974
Bewertung
13,296
Online-Marketing
13,265
Evaluation
13,155
Internet marketing
13,149
Online-Handel
11,509
Online retailing
11,463
Relationship marketing
9,714
Beziehungsmarketing
9,683
Service quality
7,914
Dienstleistungsqualität
7,737
Theorie
6,956
Theory
6,846
Internet
6,793
Hotel industry
6,607
Hotellerie
6,518
Deutschland
6,492
Reputation
6,076
Germany
5,617
Viral marketing
4,930
Virales Marketing
4,910
Sprache
4,628
United States
4,540
Language
4,161
Brand management
3,670
Markenführung
3,661
Digitalisierung
3,584
Digitization
3,386
Welt
3,262
World
3,227
Soziales Netzwerk
2,751
Vertrauen
2,731
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Online availability
All
Undetermined
788
Free
632
Type of publication
All
Article
3,202
Book / Working Paper
1,670
Other
7
Journal
3
Type of publication (narrower categories)
All
Article in journal
2,610
Aufsatz in Zeitschrift
2,610
Graue Literatur
710
Non-commercial literature
710
Working Paper
645
Arbeitspapier
597
Aufsatz im Buch
482
Book section
482
Hochschulschrift
128
Case study
104
Fallstudie
104
Collection of articles of several authors
103
Sammelwerk
103
Thesis
102
Aufsatzsammlung
48
Konferenzschrift
34
Lehrbuch
32
Textbook
30
Collection of articles written by one author
29
Sammlung
29
Amtsdruckschrift
28
Government document
28
Ratgeber
23
Guidebook
22
Conference proceedings
21
Glossar enthalten
21
Glossary included
21
research-article
19
Conference paper
14
Konferenzbeitrag
14
Bibliographie
12
Dissertation u.a. Prüfungsschriften
11
Bibliografie enthalten
9
Bibliography included
9
Systematic review
9
Übersichtsarbeit
9
Bibliografie
8
Reprint
8
Company information
7
Firmeninformation
7
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Language
All
English
4,545
German
219
Undetermined
107
French
13
Italian
4
Dutch
1
Spanish
1
Swedish
1
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Author
All
Chiswick, Barry R.
41
Miller, Paul W.
28
Viscusi, W. Kip
22
Jang, Soocheong
17
Einav, Liran
14
Han, Heesup
12
Kniesner, Thomas J.
12
Lee, Seoki
12
Bianchi, Francesco
11
Gentzkow, Matthew Aaron
11
Harhoff, Dietmar
11
Jin, Ginger Zhe
11
Figlio, David N.
10
Goldfarb, Avi
10
Goolsbee, Austan
10
Levin, Jonathan
10
Luca, Michael
10
Miller, Roger LeRoy
10
Tucker, Catherine
10
Jentz, Gaylord A.
9
Kuchler, Theresa
9
Mattila, Anna S.
9
Ferguson, Mark
8
Hamermesh, Daniel S.
8
Hortaçsu, Ali
8
Hubbard, Thomas N.
8
Kaplan, Steven N.
8
Scherer, Frederic M.
8
Vopel, Katrin
8
Wintr, Ladislav
8
Aldy, Joseph E.
7
Allcott, Hunt
7
Becerra, Enrique P.
7
Carliner, Geoffrey
7
Ehrmann, Michael
7
Ellison, Sara Fisher
7
Fang, Lily Hua
7
Fratzscher, Marcel
7
Kim, Minjeong
7
Lennon, Sharron J.
7
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Institution
All
National Bureau of Economic Research
39
IGI Global
23
Edward Elgar Publishing
4
International Labour Organization (ILO), United Nations
4
Rodney L. White Center for Financial Research
3
Springer-Verlag GmbH
3
USA / General Accounting Office
3
USA / Subcommittee on Commercial and Administrative Law
3
Association of British Chambers of Commerce
2
Berkeley Round Table on the International Economy
2
Center for the Study of Industrial Organisation
2
Ecademy CH
2
Federal Reserve Bank of St. Louis
2
Information Resources Management Association
2
International Trade Centre
2
London Business School
2
Massachusetts Institute of Technology / Department of Economics
2
OECD
2
Springer Fachmedien Wiesbaden
2
University of Minnesota / Department of Applied Economics
2
Universität Mannheim
2
Weltbank
2
AMACOM
1
Advanced Research Workshop on Science Evaluation and Its Management <1997, Prag>
1
American Bankers Assciation
1
American Bar Association / Section of Business Law
1
American Enterprise Institute for Public Policy Research
1
American Institute for Contemporary German Studies
1
American Management Association / Finance Division
1
American Marketing Association
1
American Society for Testing and Materials / Committee on Environmental Assessment
1
Appraisal Institute <Chicago, Ill.>
1
Aptus Research Solutions
1
Ariston
1
Arthur D. Little International Inc. <Wiesbaden>
1
Association for Health Services Research
1
Atlantic Economic Society
1
Books on Demand GmbH <Norderstedt>
1
Brookings Institution / Task Force on the Internet
1
Brookings Task Force on Intangibles
1
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Published in...
All
Working paper / National Bureau of Economic Research, Inc.
186
International journal of hospitality management
91
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
72
Journal of advertising research
39
NBER working paper series
37
Discussion paper series / IZA
32
Journal of business research : JBR
31
Discussion paper / Centre for Economic Policy Research
28
Academy of Management journal : AMJ
26
Psychology & marketing
26
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
25
Journal of internet commerce
24
Information systems research : ISR
23
International journal of contemporary hospitality management
23
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
23
IZA Discussion Papers
21
International journal of electronic marketing and retailing : IJEMR
21
International journal of internet marketing and advertising : IJIMA
21
The journal of finance : the journal of the American Finance Association
21
Journal of travel and tourism marketing
20
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
20
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
19
Journal of retailing and consumer services
19
Journal of electronic commerce research : JECR
18
Journal of marketing theory and practice
18
Harvard business review : HBR
17
Journal of fashion marketing and management
17
Journal of hospitality marketing & management
17
SpringerLink / Bücher
17
The Cornell School of hotel administration handbook of applied hospitality strategy
17
Working paper
17
Journal of marketing theory and practice : JMTP
16
Services marketing quarterly
16
The journal of services marketing
16
Tourism management : research, policies, practice
16
Journal of consumer research : JCR ; an interdisciplinary bimonthly
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
The American economic review
15
The journal of financial research
15
The review of economics and statistics
15
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Source
All
ECONIS (ZBW)
4,626
USB Cologne (EcoSocSci)
148
EconStor
55
Other ZBW resources
25
RePEc
14
BASE
7
OLC EcoSci
4
ArchiDok
2
USB Cologne (business full texts)
1
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4,882
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date (newest first)
date (oldest first)
1
Organic versus solicited hotel TripAdvisor reviews : measuring their respective characteristics
Litvin, Stephen W.
;
Sobel, Reagan N.
- In:
The Cornell hospitality quarterly
60
(
2019
)
4
,
pp. 370-377
Persistent link: https://www.econbiz.de/10012108033
Saved in:
2
Consumers' rules of engagement in online information exchanges
Poddar, Amit
;
Mosteller, Jill
;
Ellen, Pam Scholder
- In:
Journal of consumer affairs : official publication of …
43
(
2009
)
3
,
pp. 419-448
Persistent link: https://www.econbiz.de/10009531912
Saved in:
3
Firm responsiveness to consumers' reviews : the effect on online
reputation
Rezvani, Erfan
;
Rojas, Christian
- In:
Journal of economics & management strategy : JEMS
31
(
2022
)
4
,
pp. 898-922
Persistent link: https://www.econbiz.de/10013463321
Saved in:
4
Handling negative online customer reviews : the effects of elaboration likelihood model and distributive justice
Cheng, Vincent T. P.
;
Loi, Mei Kun
- In:
Journal of travel and tourism marketing
31
(
2014
)
1/2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10010361829
Saved in:
5
The usefulness of online reviews in financial services
Guillory, Monica D.
;
Lohtia, Ritu
;
Donthu, Naveen
- In:
International journal of electronic marketing and …
7
(
2016
)
1
,
pp. 66-90
Persistent link: https://www.econbiz.de/10011595029
Saved in:
6
Is your digital marketing strategy in sync with latino-user behavior? : a growing demographic forces media firms to rethink mobile-marketing strategies
Fulgoni, Gian
;
Lella, Adam
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 255-258
Persistent link: https://www.econbiz.de/10010419886
Saved in:
7
From electronic WOM to social eWOM : bridging the trust deficit
Pihlaja, Jaakko
;
Saarijärvi, Hannu
;
Spence, Mark T.
; …
- In:
Journal of marketing theory and practice
25
(
2017
)
4
,
pp. 340-356
Persistent link: https://www.econbiz.de/10011771032
Saved in:
8
The Britney Spears universe : social media and viral marketing at its best
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
55
(
2012
)
1
,
pp. 27-31
Persistent link: https://www.econbiz.de/10009500649
Saved in:
9
A targeted approach to viral marketing
Mochalova, Anastasia
;
Nanopoulos, Alexandros
- In:
Electronic commerce research and applications
13
(
2014
)
4
,
pp. 283-294
Persistent link: https://www.econbiz.de/10011348317
Saved in:
10
Electronic word-of-mouth and online reviews in tourism services : the use of twitter by tourists
Sotiriadis, Marios D.
;
Van Zyl, Cinà
- In:
Electronic commerce research
13
(
2013
)
1
,
pp. 103-124
Persistent link: https://www.econbiz.de/10009725048
Saved in:
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