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Economic development via understanding and growing a community's microbusiness segment
Woods, Michael D.; Muske, Glenn - In: Entrepreneurship and local economic development, (pp. 187-209). 2007
Persistent link: https://www.econbiz.de/10003634549
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Evaluation of brand use on city government websites : a search for brand type, repetition, and consistency
Tschirhart, Mary - In: Journal of nonprofit & public sector marketing 19 (2008) 1, pp. 35-53
Persistent link: https://www.econbiz.de/10003757537
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An analysis of the effects of cooperative advertising on tourism
McKinney, William B.; Hazeldine, Mary F.; Chawla, Sudhir K. - In: Tourism analysis : an interdisciplinary tourism & … 14 (2009) 5, pp. 573-586
Persistent link: https://www.econbiz.de/10003955245
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Tourism marketing for cities and towns : using branding and events to attract tourists
Kolb, Bonita M. - 2015
Persistent link: https://www.econbiz.de/10011392339
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Measuring the performance of convention and visitors bureaus
Tyrrell, Timothy J.; Johnston, Robert J. - In: Accounting for social value, (pp. 167-186). 2013
Persistent link: https://www.econbiz.de/10009721420
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Using polynomial regression analysis and response surface methodology to make a stronger case for value congruence in place marketing
Zenker, Sebastian; Gollan, Tobias; Quaquebeke, Niels van - In: Psychology & marketing 31 (2014) 3, pp. 184-202
Persistent link: https://www.econbiz.de/10010341744
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Effective factors on urban brand and their prioritization from perspective of international tourists (case study: Tehran's Milad Tower)
Zarandi, Hossein Mohammadpour; Hassani, Ali; Aminian, Naser - In: Journal of urban economics and management : a quarterly … 4 (2016) 14, pp. 115-136
Persistent link: https://www.econbiz.de/10011560761
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Predicting resident intentions to support community tourism : toward an integration of two theories
Chen, Sandy; Raab, Carola - In: Journal of hospitality marketing & management 21 (2012) 3/4, pp. 270-294
Persistent link: https://www.econbiz.de/10009563457
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Brand Louisiana: capitalizing on music and cuisine
Slater, Jan - In: Destination branding : creating the unique destination …, (pp. 226-241). 2008
Persistent link: https://www.econbiz.de/10003845427