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United States
Marketing
29,163
Deutschland
6,021
Marketingmanagement
5,097
Germany
4,759
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4,718
Theory
4,687
Marketing management
4,539
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3,455
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3,452
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2,812
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2,797
marketing
2,537
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2,291
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2,015
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1,989
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1,792
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1,768
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1,763
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1,741
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1,642
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1,588
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1,418
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1,300
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1,264
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1,237
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1,154
Erfolgsfaktor
1,140
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1,101
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1,077
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20
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7
Malshe, Avinash
7
Tadajewski, Mark
7
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6
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6
Perreault, William D.
6
Aaker, David A.
5
Calantone, Roger J.
5
Day, George S.
5
Keller, Kevin Lane
5
Kumar, V.
5
Lakdawalla, Darius
5
Malhotra, Naresh K.
5
McCarthy, Edmund Jerome
5
Urban, Glen L.
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Boone, Louis E.
4
Boyd, Harper W.
4
Cosgrove, Kenneth M.
4
Dholakia, Nikhilesh
4
Ehrlich, Gabriel
4
Grewal, Dhruv
4
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4
Johnston, Wesley J.
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Kurtz, David L.
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Lamb, Charles W.
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Lichtenthal, J. David
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Sheth, Jagdish N.
4
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4
Uslay, Can
4
Varadarajan, Rajan
4
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4
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3
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3
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3
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5
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NetLibrary, Inc
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3
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
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2
Friedrich-Schiller-Universität Jena
2
IGI Global
2
J. L. Kellogg Graduate School of Management
2
USA / Economic Research Service
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Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
Art Directors Club <New York, N.Y.>
1
Center for Studies in Higher Education, UC Berkeley
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of Agricultural and Resource Economics, University of California-Davis
1
Eurohandelsinstitut
1
Federal Reserve Bank of Chicago
1
Fisher Investments Inc. <Woodside, Calif.>
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
GfK-Aktiengesellschaft <Nürnberg>
1
Harvard Graduate School of Business Administration
1
IMP Group
1
Information Resources Management Association
1
Institute of Cost and Management Accountants
1
Institute of Marketing. Industrial Market Research, Ltd.
1
Institute of Practitioners in Advertising <London>
1
Internationale Fachtagung Messen der Teuerung <6, 2001, Erfurt>
1
Iowa State University / Center for Agricultural and Rural Development
1
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Industrial marketing management : the international journal for industrial and high-tech firms
32
SpringerLink / Bücher
20
Journal of business-to-business marketing
18
Journal of marketing management : MM
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of business research : JBR
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of marketing
13
Political marketing in the United States
13
The journal of business & industrial marketing
12
Journal of marketing education : JME
11
Working paper / National Bureau of Economic Research, Inc.
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Harvard business review : HBR
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of business ethics : JOBE
7
Journal of historical research in marketing
7
Marketing intelligence & planning
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Business horizons
6
Enterprise & society : the international journal of business history
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
AMS review : official publication of the Academy of Marketing Science
5
Australasian marketing journal
5
European journal of marketing : EJM
5
Europäische Hochschulschriften / 5
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of business strategy
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Springer eBook Collection / Business and Management
5
The journal of personal selling & sales management : JPSSM
5
The marketing review
5
After sixty : marketing to baby boomers reaching their big transition years
4
EBSCOhost eBook Collection
4
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ECONIS (ZBW)
1,490
USB Cologne (EcoSocSci)
72
RePEc
7
BASE
1
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1
Green
marketing
: [challenges and opportunities for the new
marketing
age]
Ottman, Jacquelyn A.
-
1994
-
1994 printing
Persistent link: https://www.econbiz.de/10000508554
Saved in:
2
Comparative management and
marketing
: text and readings
Boddewyn, J.
-
1969
Persistent link: https://www.econbiz.de/10000415813
Saved in:
3
Readings in
marketing
information systems : a new era in
marketing
research
Smith, Samuel V.
;
Brien, Richard H.
;
Stafford, James E.
-
1968
Persistent link: https://www.econbiz.de/10000340503
Saved in:
4
The control revolution : technological and economic origins of the information society
Beniger, James R.
;
Beniger, James Ralph
-
1986
Persistent link: https://www.econbiz.de/10000087218
Saved in:
5
Strategic market planning : problems and analytical approaches
Abell, Derek F.
;
Hammond, John S.
-
1979
Persistent link: https://www.econbiz.de/10000091537
Saved in:
6
Marketing
management : analysis, planning, and control
Kotler, Philip
-
1972
-
2. ed
Persistent link: https://www.econbiz.de/10000027242
Saved in:
7
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
8
Marketing
research : an applied orientation
Malhotra, Naresh K.
-
1999
-
3. ed
Persistent link: https://www.econbiz.de/10000670855
Saved in:
9
Integrated
marketing
communications : the holistic approach
Yeshin, Tony
-
1998
Persistent link: https://www.econbiz.de/10000684189
Saved in:
10
Marketing
: an analytical perspective
Mudie, Peter
-
1997
Persistent link: https://www.econbiz.de/10000613862
Saved in:
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