Narrow search
Showing 1 - 10 of 7,709
Cover Image
Segmentation and positioning for strategic marketing decisions
Myers, James H. - 1996
Persistent link: https://www.econbiz.de/10000584302
Cover Image
Market-driven management : strategic and operational marketing
Lambin, Jean-Jacques - 2000
Persistent link: https://www.econbiz.de/10001445756
Cover Image
Strategic marketing for nonprofit organizations
Kotler, Philip; Andreasen, Alan R. - 1991 - 4th ed.
Persistent link: https://www.econbiz.de/10013476860
Cover Image
Basic marketing : a marketing strategy planning approach
Perreault, William D. - 2011 - 18. ed., international student ed.
Persistent link: https://www.econbiz.de/10013469418
Cover Image
Sensory marketing
Hultén, Bertil; Broweus, Niklas; Dijk, Marcus van - 2009
Persistent link: https://www.econbiz.de/10003809891
Cover Image
Consumer behavior & marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 2010 - 9. ed.
Persistent link: https://www.econbiz.de/10003881387
Cover Image
Die Wandlung des Konsumverhaltens älterer Konsumenten seit dem Zweiten Weltkrieg
Kaib, Iris - 2008
Persistent link: https://www.econbiz.de/10003494227
Cover Image
Packaged pleasures : how technology & marketing revolutionized desire
Cross, Gary S.; Proctor, Robert N. - 2014 - 1. ed.
Persistent link: https://www.econbiz.de/10010459311
Cover Image
Creating powerful brands in consumer, service and industrial markets
De Chernatony, Leslie; McDonald, Malcolm - 2003 - 3rd ed
Persistent link: https://www.econbiz.de/10011479597
Cover Image
Journal of public policy & marketing
Thousand Oaks, CA : Sage Publishing; früher: Ann Arbor …; … - 2.1983 -
Persistent link: https://www.econbiz.de/10001637445