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Consumer behaviour
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Hyman, Michael R.
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Krishnamurthy, Parthasarathy
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Niculescu, Mihai
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Prokopec, Sonja
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ECONIS (ZBW)
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1
Resisting that triple-chocolate cake : mental budgets and self-control
Krishnamurthy, Parthasarathy
;
Prokopec, Sonja
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
1
,
pp. 68-79
Persistent link: https://www.econbiz.de/10003982918
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2
Enhancement of commitment in the export management company supplier relationship through e-business
Sharma, Varinder M.
;
Sharma, Brij M.
- In:
Indian journal of economics & business : IJEB
11
(
2012
)
2
,
pp. 245-259
Persistent link: https://www.econbiz.de/10009685202
Saved in:
3
Layoff announcements and stockholder wealth
Worrell, Dan L.
- In:
Academy of Management journal : AMJ
34
(
1991
)
3
,
pp. 662-678
Persistent link: https://www.econbiz.de/10001111668
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4
Using a model's apparent ethnicity to influence viewer responses to print ads : a social identity theory perspective
Sierra, Jeremy J.
;
Hyman, Michael R.
;
Torres, Ivonne M.
- In:
Journal of current issues and research in advertising : …
31
(
2009
)
2
,
pp. 41-66
Persistent link: https://www.econbiz.de/10003929290
Saved in:
5
Motivators and enablers of SCOURing : a study of online piracy in the US and UK
Shanahan, Kevin J.
;
Hyman, Michael R.
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1095-1102
Persistent link: https://www.econbiz.de/10008652764
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6
Anthropomorphic responses to new-to-market logos
Payne, Collin R.
;
Hyman, Michael R.
;
Niculescu, Mihai
; …
- In:
Journal of marketing management : MM
29
(
2013
)
1/2
,
pp. 122-140
Persistent link: https://www.econbiz.de/10009733430
Saved in:
7
"Fear of missing out" : antecedents and influence on purchase likelihood
Good, Megan C.
;
Hyman, Michael R.
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
3
,
pp. 330-341
Persistent link: https://www.econbiz.de/10012483471
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