Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Services marketing in the hosp...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
United States
Marketing
31,422
Produktentwicklung
9,846
New product development
9,187
Innovation
5,548
Innovationsmanagement
4,320
Innovation management
4,160
Marketingmanagement
4,006
Marketing management
3,790
Theorie
3,219
Theory
3,204
Deutschland
2,863
Consumer behaviour
2,823
Konsumentenverhalten
2,598
marketing
2,596
Germany
2,498
Services marketing
2,138
USA
1,920
Relationship marketing
1,748
Dienstleistungsmarketing
1,692
Beziehungsmarketing
1,680
Strategisches Management
1,463
Management
1,378
Erfolgsfaktor
1,186
Marktforschung
1,142
Agribusiness
1,106
Success factor
1,071
Brand management
1,047
Produktgestaltung
1,038
Markenführung
1,034
Product design
973
Marketing theory
936
Marketingtheorie
930
Dienstleistung
928
Werbung
905
SME
871
Economics
862
Unternehmenserfolg
858
KMU
856
Market research
849
more ...
less ...
Online availability
All
Undetermined
255
Free
83
Type of publication
All
Article
996
Book / Working Paper
720
Journal
6
Other
1
Type of publication (narrower categories)
All
Article in journal
801
Aufsatz in Zeitschrift
801
Aufsatz im Buch
197
Book section
197
Graue Literatur
103
Non-commercial literature
103
Collection of articles of several authors
79
Sammelwerk
79
Arbeitspapier
74
Working Paper
74
Lehrbuch
56
Textbook
53
Hochschulschrift
45
Case study
43
Fallstudie
43
Thesis
35
Aufsatzsammlung
25
Konferenzschrift
23
Glossar enthalten
21
Glossary included
21
Reprint
16
Conference proceedings
15
Fallstudiensammlung
12
Bibliographie
11
Bibliografie enthalten
10
Bibliography included
10
Handbook
9
Handbuch
9
Ratgeber
9
Conference paper
8
Konferenzbeitrag
8
Amtsdruckschrift
7
Government document
7
Guidebook
7
Collection of articles written by one author
6
Sammlung
6
Nachschlagewerk
4
Reference book
4
Bibliografie
3
CD-ROM, DVD
3
more ...
less ...
Language
All
English
1,663
German
52
Undetermined
7
Italian
2
Dutch
1
Swedish
1
Author
All
Kotler, Philip
18
Calantone, Roger J.
10
Hartley, Robert F.
7
Malshe, Avinash
7
Song, Michael
7
Layton, Roger A.
6
Perreault, William D.
6
Kahn, Kenneth B.
5
Keller, Kevin Lane
5
Lakdawalla, Darius
5
Lamb, Charles W.
5
McCarthy, Edmund Jerome
5
Talay, M. Berk
5
Zaltman, Gerald
5
Akdeniz, M. Billur
4
Armstrong, Gary
4
Bachmann, Ruediger
4
Boone, Louis E.
4
Cooper, Robert G.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Hanssens, Dominique M.
4
Im, Subin
4
Iyengar, Radha
4
Khan, B. Zorina
4
Kumar, V.
4
Kurtz, David L.
4
Moser, H. R.
4
Noble, Charles H.
4
Pauwels, Koen
4
Ruzic, Dimitrije
4
Stevens, Robert E.
4
Urban, Glen L.
4
Valente, Thomas W.
4
Van Den Bulte, Christophe
4
Varadarajan, Rajan
4
Workman, John P.
4
Aaker, David A.
3
Andreasen, Alan R.
3
Baker, Michael John
3
more ...
less ...
Institution
All
American Marketing Association
16
National Bureau of Economic Research
5
American Management Association
4
NetLibrary, Inc
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
IGI Global
3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
Fördergesellschaft Marketing an der Universität Augsburg
2
J. L. Kellogg Graduate School of Management
2
USA / Economic Research Service
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
Books on Demand GmbH <Norderstedt>
1
British-North American Research Association (U.K.)
1
Center for Studies in Higher Education, UC Berkeley
1
Commercial Development Association
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of Agricultural and Resource Economics, University of California-Davis
1
Eurohandelsinstitut
1
Friedrich-Schiller-Universität Jena
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Harvard Graduate School of Business Administration
1
Humboldt-Universität zu Berlin
1
IMP Group
1
Institute of Cost and Management Accountants
1
Institute of Practitioners in Advertising <London>
1
Iowa State University / Center for Agricultural and Rural Development
1
Market Research Society
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing and Promotion Association
1
Michigan State University
1
more ...
less ...
Published in...
All
The journal of product innovation management : an international publication of the Product Development & Management Association
60
Journal of marketing management : MM
18
Journal of business research : JBR
17
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of the Academy of Marketing Science
13
Political marketing in the United States
13
Services marketing quarterly
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
12
Journal of marketing education : JME
11
Working paper / National Bureau of Economic Research, Inc.
11
Harvard business review : HBR
10
Industrial marketing management : the international journal for industrial and high-tech firms
10
American journal of agricultural economics
9
International journal of production research
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
SpringerLink / Bücher
9
Does marketing need reform? : fresh perspectives on the future
8
Journal of business-to-business marketing
8
Series / American Marketing Association
8
European journal of marketing : EJM
7
European journal of operational research : EJOR
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of business ethics : JOBE
7
Journal of historical research in marketing
7
Marketing intelligence & planning
7
The journal of services marketing
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
International journal of innovation management
6
International journal of production economics
6
Journal of financial services marketing : JFSM
6
R & D management
6
AMA educators' proceedings
5
Australasian marketing journal
5
Electronic markets : the international journal on networked business
5
Enterprise & society : the international journal of business history
5
Health marketing quarterly
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
more ...
less ...
Source
All
ECONIS (ZBW)
1,677
USB Cologne (EcoSocSci)
37
RePEc
7
BASE
1
Other ZBW resources
1
Showing
1
-
10
of
1,723
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Empirische Untersuchungen zum Kompetenzprofil des Dienstleistungsentwicklers unter Berücksichtigung der systematischen Entwicklung von unternehmensnahen Dienstleistungen
Keith, Harald
-
2010
Persistent link: https://www.econbiz.de/10003957419
Saved in:
2
Strategic framework for industrial product-service co-design : findings from the microsystems industry
Durugbo, Christopher
- In:
International journal of production research
52
(
2014
)
10
,
pp. 2881-2900
Persistent link: https://www.econbiz.de/10010354878
Saved in:
3
Creating powerful brands in consumer, service, and industrial markets
De Chernatony, Leslie
;
McDonald, Malcolm
-
2000
-
2nd ed., repr
Persistent link: https://www.econbiz.de/10000675294
Saved in:
4
Creating powerful brands in consumer, service and industrial markets
De Chernatony, Leslie
;
McDonald, Malcolm
-
2003
-
3rd ed
Persistent link: https://www.econbiz.de/10011479597
Saved in:
5
Services
marketing
management : a strategic perspective
Kasper, Hans
;
Helsdingen, Piet van
;
Gabbott, Mark
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10002469672
Saved in:
6
Managing services
marketing
: text and readings
Bateson, John E. G.
;
Hoffman, K. Douglas
-
1999
-
4. ed.
Persistent link: https://www.econbiz.de/10001354939
Saved in:
7
The role of coordinated
marketing
-operations strategy in services : implications for managerial decisions and execution
Dixon, Michael
;
Karniouchina, Ekaterina V.
;
Rhee, Bo van der
- In:
Journal of service management
25
(
2014
)
2
,
pp. 275-294
Persistent link: https://www.econbiz.de/10010343465
Saved in:
8
Guest editorial: relationship
marketing
: past, present and future
Gummerus, Johanna
;
Koskull, Catharina von
;
Kowalkowski, …
- In:
The journal of services marketing
31
(
2017
)
1
,
pp. 1-5
Persistent link: https://www.econbiz.de/10011615567
Saved in:
9
Extending service brands into products versus services : multilevel analyses of key success drivers
Sichtmann, Christina
;
Schoefer, Klaus
;
Blut, Markus
; …
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 200-218
Persistent link: https://www.econbiz.de/10011626472
Saved in:
10
Services
marketing
in a changing environment : [third conference, Chicago, Ill., in Sept. 1984 ...]
Bloch, Thomas M.
(
ed.
)
-
1985
Persistent link: https://www.econbiz.de/10013541173
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
