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United States
Marketing
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marketing
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8
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Shaw, Eric H.
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Wilkie, William L.
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5
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Varadarajan, Rajan
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IGI Global
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NetLibrary, Inc
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Cornell University / Department of Agricultural Economics
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Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
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Seminar on market modelling
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USA / Department of Agriculture
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Academy of Marketing
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
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Chartered Institute of Marketing
2
J. L. Kellogg Graduate School of Management
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National Bureau of Economic Research
2
USA / Economic Research Service
2
USA / General Accounting Office
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
Books on Demand GmbH <Norderstedt>
1
Center for Studies in Higher Education, UC Berkeley
1
Committee of Review of Private Overseas Student Policy
1
Committee on Technology and International Economic and Trade Issues <Washington, DC> / Electronics Panel
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
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1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Gottfried Wilhelm Leibniz Universität Hannover
1
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Journal of business research : JBR
32
Journal of macromarketing : examining the interactions among markets, marketing, and society
29
Journal of marketing
28
Industrial marketing management : the international journal for industrial and high-tech firms
26
History of marketing thought ; Volume 1
25
Journal of marketing management : MM
25
History of marketing thought ; Volume 2
23
Journal of historical research in marketing
23
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
21
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Harvard business review : HBR
16
Journal of marketing education : JME
15
American journal of agricultural economics
14
European journal of marketing : EJM
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Journal of the Academy of Marketing Science
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Political marketing in the United States
13
SpringerLink / Bücher
12
Strategic management journal
12
The journal of consumer marketing
12
Working paper / National Bureau of Economic Research, Inc.
12
History of marketing thought ; Volume 3
11
Journal of advertising research
11
Journal of business ethics : JOBE
11
The journal of product innovation management : an international publication of the Product Development & Management Association
11
Australasian marketing journal
10
Business horizons
10
AMS review : official publication of the Academy of Marketing Science
9
Journal of business-to-business marketing
9
Journal of marketing theory and practice
9
Marketing intelligence & planning
9
Series / American Marketing Association
9
The journal of business & industrial marketing
9
Does marketing need reform? : fresh perspectives on the future
8
Harvard-Business-Manager : das Wissen der Besten
8
Journal of food products marketing
8
Journal of marketing communications
8
Journal of marketing research : JMR
8
Strategy & leadership : a publication of Strategic Leadership Forum
8
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Source
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ECONIS (ZBW)
2,456
USB Cologne (EcoSocSci)
37
RePEc
9
BASE
1
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1
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1
Theoretical underpinnings of research in strategic
marketing
: a commentary
Varadarajan, Rajan
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 30-36
Persistent link: https://www.econbiz.de/10011996666
Saved in:
2
Strategic
marketing
,
marketing
strategy and market strategy
Varadarajan, Rajan
- In:
AMS review : official publication of the Academy of …
5
(
2015
)
3/4
,
pp. 78-90
Persistent link: https://www.econbiz.de/10011429267
Saved in:
3
Let's make a start : from
marketing
to markets?
Maclaran, Pauline
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 247-248
Persistent link: https://www.econbiz.de/10011596820
Saved in:
4
Changing perspectives into
marketing
: a preliminary analysis of
marketing
theory
Möller, K. E. Kristian
;
Anttila, Mai
-
1989
Persistent link: https://www.econbiz.de/10000762846
Saved in:
5
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
6
Marketing
Zikmund, William G.
;
Amico, Michael d'
-
1984
Persistent link: https://www.econbiz.de/10000559680
Saved in:
7
Marketing
Handbook
Nystrom, Paul H.
(
ed.
);
Frey, Albert W.
(
contributor
)
-
1954
Persistent link: https://www.econbiz.de/10000608368
Saved in:
8
Marketing
handbook
Frey, Albert Wesley
(
ed.
);
Albaum, Gerald
(
contributor
)
-
1965
-
2. Aufl
Persistent link: https://www.econbiz.de/10000608575
Saved in:
9
Marketing
Giles, G. B.
-
1983
-
4. ed
Persistent link: https://www.econbiz.de/10000317372
Saved in:
10
Marketing
Heidingsfield, Myron Samuel
-
1968
-
2d ed., rev. and enl
Persistent link: https://www.econbiz.de/10000679620
Saved in:
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