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A synthesis of research on the...
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Subject
All
United States
Marketing
29,187
Bibliometrics
19,875
Bibliometrie
19,814
Performance measurement
14,391
Performance-Messung
14,238
Marktforschung
12,254
Market research
6,542
Theorie
6,006
Theory
5,963
Deutschland
4,604
Marketingmanagement
4,469
Marketing management
4,203
Konsumentenverhalten
4,134
Consumer behaviour
4,121
Germany
3,839
USA
3,746
Unternehmenserfolg
3,531
Firm performance
3,461
Verkauf
3,461
Selling
3,042
marketing
2,538
Strategisches Management
2,525
Welt
2,415
Verkaufspersonal
2,389
Salespeople
2,388
World
2,376
Beziehungsmarketing
2,362
Relationship marketing
2,358
Innovation
2,224
Lieferkette
2,070
Supply chain
2,069
Management
1,957
Strategic management
1,711
Economics
1,562
Innovationsmanagement
1,414
Performance management
1,405
Performance-Management
1,394
Innovation management
1,342
Corporate Social Responsibility
1,284
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Online availability
All
Undetermined
518
Free
293
Type of publication
All
Article
2,321
Book / Working Paper
1,229
Journal
8
Other
1
Type of publication (narrower categories)
All
Article in journal
1,958
Aufsatz in Zeitschrift
1,958
Aufsatz im Buch
358
Book section
358
Graue Literatur
351
Non-commercial literature
351
Arbeitspapier
300
Working Paper
300
Collection of articles of several authors
99
Sammelwerk
99
Lehrbuch
97
Textbook
94
Hochschulschrift
72
Thesis
59
Case study
58
Fallstudie
58
Glossar enthalten
37
Glossary included
37
Reprint
37
Aufsatzsammlung
28
Konferenzschrift
27
Bibliografie enthalten
22
Bibliography included
22
Ratgeber
19
Guidebook
17
Conference proceedings
16
Collection of articles written by one author
13
Sammlung
13
Fallstudiensammlung
12
Amtsdruckschrift
11
Bibliographie
11
CD-ROM, DVD
11
Conference paper
11
Government document
11
Handbook
11
Handbuch
11
Konferenzbeitrag
11
Bibliografie
9
Systematic review
8
Übersichtsarbeit
8
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Language
All
English
3,442
German
101
Undetermined
7
French
4
Italian
2
Swedish
2
Dutch
1
Russian
1
Spanish
1
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Author
All
Kotler, Philip
18
Azoulay, Pierre
17
Jaffe, Adam B.
12
Zivin, Joshua S. Graff
12
Trajtenberg, Manuel
11
Laband, David N.
10
Hamermesh, Daniel S.
9
Aaker, David A.
8
Chan, Kam C.
8
Day, George S.
8
Ellison, Glenn
8
Fons-Rosen, Christian
8
Hawkins, Del I.
8
Kumar, V.
8
Malshe, Avinash
8
Zimmermann, Klaus F.
8
Borjas, George J.
7
Cardoso, Ana Rute
7
Doran, Kirk B.
7
Hall, Bronwyn H.
7
Hartley, Robert F.
7
Lichtenberg, Frank R.
7
Malhotra, Naresh K.
7
Marschke, Gerald
7
Ruiz-Castillo, Javier
7
Courty, Pascal
6
Gaulé, Patrick
6
Layton, Roger A.
6
Morse, Adair
6
Mothersbaugh, David L.
6
Perreault, William D.
6
Sharma, Arun
6
Zaltman, Gerald
6
Zingales, Luigi
6
Adams, James D.
5
Ammann, Manuel
5
Berri, David J.
5
Calantone, Roger J.
5
Clemmons, J. Roger
5
Colander, David C.
5
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Institution
All
American Marketing Association
19
National Bureau of Economic Research
14
American Management Association
5
European Society for Opinion and Marketing Research
5
NetLibrary, Inc
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
IGI Global
3
National Industrial Conference Board
3
Seminar on market modelling
3
USA / Department of Agriculture
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
American Society for Public Administration
2
Apress L.P.
2
Chartered Institute of Marketing
2
Indian Institute of Foreign Trade <Delhi>
2
J. L. Kellogg Graduate School of Management
2
OECD
2
USA / Economic Research Service
2
Weltbank
2
AMACOM
1
Academy for Health Services Marketing <Chicago, Ill.>
1
American Institute of Certified Public Accountants / Committee on Social Measurement
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society of Newspaper Editors
1
Appraisal Institute <Chicago, Ill.>
1
Arthur D. Little, Inc
1
Center for Studies in Higher Education, UC Berkeley
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of Agricultural and Resource Economics, University of California-Davis
1
Department of Commerce
1
Deutsches Zentrum für Hochschul- und Wissenschaftsforschung
1
Edward Elgar Publishing
1
Energy Sector Management Assistance Program
1
Eurohandelsinstitut
1
European University Institute / Department of Law
1
more ...
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Published in...
All
Working paper / National Bureau of Economic Research, Inc.
72
The journal of personal selling & sales management : JPSSM
38
Journal of business research : JBR
28
Public performance & management review
28
Industrial marketing management : the international journal for industrial and high-tech firms
23
Journal of business ethics : JOBE
22
Journal of the Academy of Marketing Science
21
Journal of marketing management : MM
20
Discussion paper / Centre for Economic Policy Research
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
18
Journal of marketing
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
The journal of finance : the journal of the American Finance Association
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
NBER working paper series
14
The journal of product innovation management : an international publication of the Product Development & Management Association
14
International journal of market research : JMRS ; the journal of the Market Research Society
13
Journal of historical research in marketing
13
Political marketing in the United States
13
The review of economics and statistics
13
Discussion paper series / IZA
12
Journal of business-to-business marketing
12
Journal of marketing education : JME
12
The American economist : journal of Omnicron Delta Epsilon, the International Honor Society in Economics
12
The journal of economic education
12
The journal of economic perspectives : EP ; a journal of the American Economic Association
12
American journal of agricultural economics
11
Harvard business review : HBR
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Working papers / Harvard Business School, Division of Research
11
Economic inquiry : journal of the Western Economic Association International
10
European journal of marketing : EJM
10
Journal of marketing theory and practice
10
The journal of business & industrial marketing
10
The journal of real estate finance and economics
10
Applied economics
9
International handbook of practice-based performance management
9
International journal of production research
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Managerial finance
9
more ...
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Source
All
ECONIS (ZBW)
3,510
USB Cologne (EcoSocSci)
41
RePEc
7
BASE
1
Showing
1
-
10
of
3,559
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of perceived organizational support on self-directed learning in sales training
Boyer, Stefanie L.
;
Artis, Andrew B.
;
Fleming, David E.
; …
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 65-76
Persistent link: https://www.econbiz.de/10010362482
Saved in:
2
Control of the field sales force
Smallbone, Douglas William
-
1966
Persistent link: https://www.econbiz.de/10002824624
Saved in:
3
The sales-
marketing
integration gap : a social identity approach
Sleep, Stefan
;
Lam, Son K.
;
Hulland, John
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
4
,
pp. 371-390
Persistent link: https://www.econbiz.de/10011976237
Saved in:
4
The convergence of interactive
marketing
and personal
selling
and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
5
Editorial: Personal
selling
and sales management in the
marketing
of financial services : introduction to the special issue
Sangri, Esmail Salehi
- In:
Journal of financial services marketing : JFSM
19
(
2014
)
2
,
pp. 71-73
Persistent link: https://www.econbiz.de/10010497782
Saved in:
6
Strategic sales organizations : transformation challenges and facilitators within the sales-
marketing
interface
Malshe, Avinash
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 271-289
Persistent link: https://www.econbiz.de/10003887649
Saved in:
7
Strategic sales organizations : transformation challenges and facilitators within the sales-
marketing
interface
Malshe, Avinash
- In:
Strategic sales and strategic marketing
,
(pp. 83-101)
.
2011
Persistent link: https://www.econbiz.de/10008798055
Saved in:
8
Sales education in the United States : perspectives on curriculum and teaching practices
Spiller, Lisa D.
;
Kim, Dae-Hee
;
Aitken, Troy
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 217-232
Persistent link: https://www.econbiz.de/10012391632
Saved in:
9
"
Marketing
theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
10
Handbook of modern
marketing
Buell, Victor P.
(
ed.
)
-
1986
-
2. ed.
Persistent link: https://www.econbiz.de/10013467236
Saved in:
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