Narrow search
Showing 1 - 9 of 9
Cover Image
Chinese social capital in a business context : the impact of business ethics, business etiquette and business orientation on relationship building and performance
Fam, Kim-Shyan; Kadirov, Djavlonbek; Bardakci, Ahmet; … - In: European journal of international management : EJIM 17 (2022) 2/3, pp. 253-289
Persistent link: https://www.econbiz.de/10012887527
Cover Image
The timing of market entry and firm performance : a perspective of institutional theory
Li, Yongqiang; Li, Ji; Cai, Zhenyao - In: Industrial marketing management : the international … 43 (2014) 5, pp. 754-759
Persistent link: https://www.econbiz.de/10010404127
Cover Image
CSR and performance of family businesses : a systematic review
Lv, Pintian; Yongqiang, Li; Mitra, Debi - In: Australasian accounting business and finance journal : AABF 14 (2020) 3, pp. 75-85
Persistent link: https://www.econbiz.de/10012254141
Cover Image
Dealing with institutional distances in international marketing channels : governance strategies that engender legitimacy and efficiency
Yang, Zhilin; Su, Chenting; Fam, Kim Shyan - In: Journal of marketing 76 (2012) 3, pp. 41-55
Persistent link: https://www.econbiz.de/10009778041
Cover Image
Closing the marketing strategy to performance gap : the role of brand orientation
Wong, Ho Yin; Merrilees, Bill - In: Journal of strategic marketing 15 (2007) 5, pp. 387-402
Persistent link: https://www.econbiz.de/10003621405
Cover Image
Marketing capabilities : antecedents and implications for B2B SME performance
Merrilees, Bill; Rundle-Thiele, Sharyn; Lye, Ashley - In: Industrial marketing management : the international … 40 (2011) 3, pp. 368-375
Persistent link: https://www.econbiz.de/10008991586
Cover Image
An empirical study of the antecedents and consequences of brand engagement
Wong, Ho Yin; Merrilees, Bill - In: Marketing intelligence & planning 33 (2015) 4, pp. 575-591
Persistent link: https://www.econbiz.de/10011381691
Cover Image
Creating effective franchising relationships : challenges of managing mature franchisees
Frazer, Lorelle; Merrilees, Bill; Nathan, Greg; … - In: Entrepreneurship and organizational change : managing …, (pp. 135-148). 2020
Persistent link: https://www.econbiz.de/10012165409
Cover Image
Strategic hybrid orientation between market orientation and brand orientation : guiding principles
M'zungu, Simon; Merrilees, Bill; Miller, Dale - In: Journal of strategic marketing 25 (2017) 4, pp. 275-288
Persistent link: https://www.econbiz.de/10011871355