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Aaker, David A.
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Day, George S.
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Harvard business review : HBR
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ECONIS (ZBW)
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1
Consumerism : search for the consumer interest
Aaker, David A.
(
ed.
);
Day, George S.
(
contributor
)
-
1978
-
3. ed
Persistent link: https://www.econbiz.de/10000049882
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2
Consumerism : search for the consumer interest
Aaker, David A.
(
ed.
);
Day, George S.
(
ed.
)
-
1974
-
2. ed.
Persistent link: https://www.econbiz.de/10000328970
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3
Consumerism: Search for the consumer interest
Aaker, David A.
(
ed.
);
Day, George S.
(
ed.
)
-
1971
Persistent link: https://www.econbiz.de/10000571312
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4
Corporate responses to consumerism pressures
Aaker, David A.
;
Day, George S.
- In:
Harvard business review : HBR
50
(
1972
)
6
,
pp. 114-124
Persistent link: https://www.econbiz.de/10001784512
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