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social media
Competition
36,240
Wettbewerb
35,599
Social Web
20,262
Social web
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10,704
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10,631
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Kerkhof, Anna
12
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12
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8
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8
Rita, Paulo
8
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7
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7
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7
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6
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6
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6
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6
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6
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6
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6
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5
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Wang, Tawei
5
Yan, Grace
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4
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4
Antoci, Angelo
4
Bassanini, Andrea
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ToKnowPress
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Concurrent SIGPHIL_372ICIS (Virtual Only) Workshop on Products of Theorizing: Towards Native Theories of Emerging Information Technology <9., 2021, Online>
1
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1
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International European Forum on Innovation and System Dynamics in Food Networks
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Közgazdaság-tudományi Intézet, Közgazdaság- és Regionális Tudományi Kutatóközpont
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International journal of internet marketing and advertising : IJIMA
53
Information systems research : ISR
38
Journal of marketing communications
34
International journal of business information systems : IJBIS
33
Journal of management information systems : JMIS
26
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
25
Journal of promotion management : innovations in planning and applied research
24
International journal of advertising : the review of marketing communications
22
Journal of marketing management : JMM ; journal of the Academy of Marketing
21
Journal of organizational computing and electronic commerce
20
CESifo working papers
19
International journal of technology marketing : IJTMkt
19
Journal of internet commerce
19
Journal of marketing
19
The journal of information systems : JIS ; a semiannual journal of the Information Systems Section of the American Accouting Association
19
CESifo Working Paper
18
Cogent business & management
18
Health marketing quarterly
18
Journal of marketing management : MM
18
International journal of electronic marketing and retailing : IJEMR
17
Journal of hospitality marketing & management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Journal of travel and tourism marketing
16
Management information systems : mis quarterly
15
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Discussion paper series / IZA
14
IZA Discussion Papers
14
Psychology & marketing
14
International journal of market research
13
Journal of marketing research
13
Journal of strategic marketing
13
New technology, work and employment
13
Cogent Business & Management
12
Discussion papers / CEPR
12
Journal of information & knowledge management : JIKM
12
Administrative Sciences
11
Administrative Sciences : open access journal
11
European Sport management quarterly : ESMQ
11
International journal of business communication : IJBC ; a publication of the Association of Business Communication
11
International journal of consumer studies
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ECONIS (ZBW)
1,771
EconStor
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RePEc
148
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1
Like it but do not comment : manipulating the engagement of sports fans in social media
Agrawal, Anand
;
Gupta, Anil
;
Yousaf, Anish
- In:
International journal of sport management and marketing …
18
(
2018
)
4
,
pp. 340-356
Persistent link: https://www.econbiz.de/10011948445
Saved in:
2
Like it or not? : the differences between and success factors of sports providers' use of social networking sites
Corthouts, Joris
;
Denys, Astrid
;
Thibaut, Erik
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
1/2
,
pp. 56-79
Persistent link: https://www.econbiz.de/10012059500
Saved in:
3
The analysis of blog use as a marketing communication tool by the selected target group in the conditions of the Slovak market
Fedorko, Richard
;
Bacík, Radovan
;
Kot, Sebastian
; …
- In:
Journal of advanced research in law and economics : JARLE
6
(
2015
)
1/11
,
pp. 66-72
Persistent link: https://www.econbiz.de/10011721210
Saved in:
4
Word-of-mouth rhetorics in social media talk
Toder-Alon, Anat
;
Brunel, Frédéric F.
;
Fournier, Susan
- In:
Journal of marketing communications
20
(
2014
)
1/2
,
pp. 42-64
Persistent link: https://www.econbiz.de/10010243431
Saved in:
5
Identity brokerage and nonprofit
community
building
Gilpin, Dawn R.
;
Miller, Nina K.
- In:
Journal of nonprofit & public sector marketing
25
(
2013
)
4
,
pp. 354-373
Persistent link: https://www.econbiz.de/10010234741
Saved in:
6
The moderating role of perceived company effort in mitigating customer misconduct within Online Brand Communities (OBC)
Sweiss, Nadia
;
Obeidat, Zaid Mohammad Ibrahim
;
Al …
- In:
Journal of marketing communications
28
(
2022
)
6
,
pp. 657-680
Persistent link: https://www.econbiz.de/10013371061
Saved in:
7
SONIC: SOcial Network with Influencers and Communities
Chen, Cathy Yi-Hsuan
;
Härdle, Wolfgang Karl
;
Klochkov, …
-
2019
) the
community
structure of the network is characterized as the homogeneity of response to the specific influencer …
Persistent link: https://www.econbiz.de/10012433239
Saved in:
8
Cable news wars on the Internet :
competition
and user-generated
content
Sabnis, Gaurav
;
Grewal, Rajdeep
- In:
Information systems research : ISR
26
(
2015
)
2
,
pp. 301-319
Persistent link: https://www.econbiz.de/10011296094
Saved in:
9
Social media and political contributions : the impact of new technology on political
competition
Petrova, Maria
;
Sen, Ananya
;
Yildirim, Pinar
- In:
Management science : journal of the Institute for …
67
(
2021
)
5
,
pp. 2997-3021
Persistent link: https://www.econbiz.de/10012581287
Saved in:
10
Measuring
competition
for attention in social media : national women's soccer league players on Twitter
Rossi, Federico
;
Rubera, Gaia
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
6
,
pp. 1147-1168
Persistent link: https://www.econbiz.de/10012796472
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