Similar Search Results

Rao, Ambar G.; Miller, Peter B. - In: Journal of advertising research 15 (1975) 2, pp. 7-15

Persistent link: https://www.econbiz.de/10002682340

Schmalensee, Richard - In: The journal of business : B 56 (1983) 4, pp. 453-475

Persistent link: https://www.econbiz.de/10002785189

Elliott, J. W. - In: The quarterly review of economics and business : … 11 (1971) 1, pp. 53-70

Persistent link: https://www.econbiz.de/10002112026

Ekelund jr., Robert B.; Gramm, William P. - In: The antitrust bulletin : the journal of American and … 16 (1971) 1, pp. 105-109

Persistent link: https://www.econbiz.de/10002116458

Ekelund jr., Robert B.; Gramm, William P. - In: The antitrust bulletin : the journal of American and … 15 (1970), pp. 243-249

Persistent link: https://www.econbiz.de/10002116461

Keller, Paul - In: Journal of marketing 30 (1966) 2, pp. 32-37

Persistent link: https://www.econbiz.de/10002224067

Fulmer, Robert M. - In: Journal of marketing 31 (1967) 4,1, pp. 8-11

Persistent link: https://www.econbiz.de/10002179849

Kangun, Norman - In: Business horizons 11 (1968) 2, pp. 29-40

Persistent link: https://www.econbiz.de/10002182998

Kay jr., William G. - In: Marketing communications 298 (1970) 6, pp. 54-59

Persistent link: https://www.econbiz.de/10002208699

Eskin, Gerald J. - In: Journal of advertising research 15 (1975) 2, pp. 27-33

Persistent link: https://www.econbiz.de/10002125108