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Marketing Science
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Price promotions : limiting competitive encroachment
Lal, Rajiv
- In:
Marketing science : the marketing journal of the …
9
(
1990
)
3
,
pp. 247-262
Persistent link: https://www.econbiz.de/10001093003
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2
Globalization of retailing
Bell, David E.
;
Lal, Rajiv
;
Salmon, Walter J.
- In:
The global market : developing a strategy to manage …
,
(pp. 288-312)
.
2004
Persistent link: https://www.econbiz.de/10002120170
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3
Environmental trends : future store technologies and their impact on grocery retailing
Kalyanam, Kirthi
;
Lal, Rajiv
;
Wolfram, Gerd
- In:
Retailing in the 21st century : current and future trends
,
(pp. 141-158)
.
2010
Persistent link: https://www.econbiz.de/10003936896
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4
An approach for developing an optimal discount pricing policy
Lal, Rajiv
;
Staelin, Richard
- In:
Management science : journal of the Institute for …
30
(
1984
)
12
,
pp. 1524-1539
Persistent link: https://www.econbiz.de/10003613257
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5
Future store technologies and their impact on grocery retailing
Kalyanam, Kirthi
;
Lal, Rajiv
;
Wolfram, Gerd
- In:
Retailing in the 21st century : current and future trends
,
(pp. 95-112)
.
2006
Persistent link: https://www.econbiz.de/10003146627
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6
Exclusive dealing and price promotions
Lal, Rajiv
- In:
The journal of business : B
69
(
1996
)
2
,
pp. 159-172
Persistent link: https://www.econbiz.de/10001198029
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7
Retail pricing and advertising strategies
Lal, Rajiv
- In:
The journal of business : B
67
(
1994
)
3
,
pp. 345-370
Persistent link: https://www.econbiz.de/10001167695
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8
The effects of brand loyalty on competitive price promotional strategies
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
36
(
1990
)
3
,
pp. 276-304
Persistent link: https://www.econbiz.de/10001084597
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9
Price competition in multimarket duopolies
Lal, Rajiv
- In:
The Rand journal of economics
20
(
1989
)
4
,
pp. 516-537
Persistent link: https://www.econbiz.de/10001086348
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10
Retail doesn't cross borders : here's why and what to do about it
Corstjens, Marcel
;
Lal, Rajiv
- In:
Harvard business review : HBR
90
(
2012
)
4
,
pp. 104-111
Persistent link: https://www.econbiz.de/10009537567
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