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Relationship marketing
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Nijssen, E. J.
37
Nijssen, Edwin J.
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9
Douglas, Susan P.
9
Hillebrand, Bas
8
Nijssen, Ed
6
Schepers, Jeroen J. L.
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Jong, Ad de
5
Guenzi, Paolo
4
Benders, Jos
3
Bommel, Ties van
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Elbertsen, Liane
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Kemp, Ron G.M.
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Lentz, Patrick
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Ordanini, Andrea
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2
Braam, Geert J.M.
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Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of international marketing
6
Journal of the Academy of Marketing Science
6
European Journal of Marketing
4
Journal of service management
4
European journal of marketing : EJM
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
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3
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European review of agricultural economics : ERAE
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Technological forecasting & social change : an international journal
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The journal of product innovation management : an internat. publication of the Product Development & Management Association
2
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1
British journal of management : BJM
1
Creativity and Innovation Management
1
European journal of marketing
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IEEE transactions on engineering management : EM
1
Industrial Management & Data Systems
1
International journal of production research
1
International journal of technology management : IJTM
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1
Journal of personal selling & sales management : JPSSM
1
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1
Maandblad voor accountancy en bedrijfseconomie : MAB
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
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ECONIS (ZBW)
38
OLC EcoSci
24
Other ZBW resources
12
EconStor
1
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1
Success factors of line extensions of fast-moving consumer goods
Nijssen, E. J.
-
2010
Persistent link: https://www.econbiz.de/10003924415
Saved in:
2
Consumer world-mindedness, social-mindedness, and store image
Nijssen, E. J.
;
Douglas, Susan P.
- In:
Journal of international marketing
16
(
2008
)
3
,
pp. 84-107
Persistent link: https://www.econbiz.de/10003766136
Saved in:
3
Conjoining international marketing and relationship marketing : exploring consumers' cross-border service relationships
Nijssen, E. J.
;
Herk, Hester van
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 91-115
Persistent link: https://www.econbiz.de/10003859527
Saved in:
4
Customer orientation and future market focus in NSD
Hillebrand, Bas
;
Kemp, Ron
;
Nijssen, E. J.
- In:
Journal of service management
22
(
2011
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10009010794
Saved in:
5
Introduction to the special issue: Sales and innovation
Jong, Ad de
;
Verbeke, Willem J. M. I.
;
Nijssen, E. J.
- In:
The journal of product innovation management : an …
31
(
2014
)
4
,
pp. 643-646
Persistent link: https://www.econbiz.de/10010375938
Saved in:
6
Don't just fix it, make it better! : using frontline service employees to improve recovery performance
Heijden, Gielis A. H. van der
;
Schepers, Jeroen J. L.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
5
,
pp. 515-530
Persistent link: https://www.econbiz.de/10010126691
Saved in:
7
Effective configurations of value creation and capture capabilities : extending Treacy and Wiersema's value disciplines
Zacharias, Nicolas A.
;
Nijssen, E. J.
;
Stock-Homburg, Ruth
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4121-4131
Persistent link: https://www.econbiz.de/10011553937
Saved in:
8
Technology trajectories and the selection of optimal R&D project sequences
Bommel, Ties van
;
Mahieu, Ronald J.
;
Nijssen, E. J.
- In:
IEEE transactions on engineering management : EM
61
(
2014
)
4
,
pp. 669-680
Persistent link: https://www.econbiz.de/10010461193
Saved in:
9
Exploring CRM effectiveness : an institutional theory perspective
Hillebrand, Bas
;
Nijholt, Jurriaan J.
;
Nijssen, E. J.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 592-608
Persistent link: https://www.econbiz.de/10009297193
Saved in:
10
First- and second-order effects of consumers’ institutional logics on firm–consumer relationships : a cross-market comparative analysis
Singh, Jagdip
;
Lentz, Patrick
;
Nijssen, E. J.
- In:
Journal of international business studies : JIBS ; an …
42
(
2011
)
2
,
pp. 307-333
Persistent link: https://www.econbiz.de/10008909554
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